Student Written Questions - Test #3 Flashcards

Question

Triple Bottom Line - Profits

Answer 1

economic considerations; traditional measure of corporate profit—the profit and loss (P&L) account

Answer 2

Printing > delivery > user > waste

Answer 3

● Paper & ink options < distribution/packaging < user experience < design for the end ● Cradle-to-cradle instead of cradle-to-grave ● “Circular design"

Answer 4

designing with the awareness that with within a closed loop (the planet, the region, etc.) and understanding the reliance of communication design on materials manufacturing and the people who involved in those processes. e.g., *banana stem fiber for packaging* *g diapers* *Pangea organics* *socially responsible sweatshop (local/in kent; non-profit charity)* *Cincinnati recycling & reuse hub (what they take for free)*

Answer 5

● materials or products that are designed to return to the biological cycle ● Most packaging can be designed this way ● Packaging could safely be decomposed or be used as fertilizer

Answer 6

● Inorganic or synthetic materials manufactured by humans—such as plastics and metals—that can be used many times over without any loss in quality, staying in a continuous cycle. ———- ● Mobile network = 2x more energy usage than wifi ● Carbon footprint of our devices, the internet, & the systems supporting them account for about 3.7% of global greenhouse emissions (similar to the global airline industry) ● NFTs & cryptocurrencies have a very high carbon footprint

Answer 7

● Intersectionality ● Dangerous toxins ● Affects the health of humans/animals/plants/ecosystems ● Using up nonrenewable resources ● Trash doesn’t “go away”

Answer 8

● Influencing what’s “normal” ● Minimize greenwashing in advertising of packaging ● Research the client to avoid greenwashing ● Ask the client how visuals will be used ○ Will they print designs on single-use plastics? ● Give input about packaging design & materials

Answer 9

● Use less ink ● Use soy-based, low-VOC (volatile organic compound) inks ● Use aqueous varnishes ● Use water-based adhesives ● Quantity of paper needs to be considered

Answer 10

● Products containing valuable technical nutrients can be services instead of products bought & owned ● Defined user periods ● Design items to be disassembled

Answer 11

An end-user license agreement (EULA) is a contract between the manufacturer and buyer allowing the buyer to use the product (generally software). End-user license agreements set the guidelines and limitations for use of the software.

Answer 12

6 levels of restrictions; all include ‘attribution’ ● No restrictions / give credit ● Give credit/share alike (adaptations @ same terms) ● Give credit/noncommercial ● Give credit/noncommercial/share alike ● Give credit/no derivatives ● Give credit/noncommercial/no derivatives

Answer 13

The Study of Signs, Life, and Representation ● Developed by Ferdinand de Saussure (Europe) & Charles Pierce (US)

Answer 14

A basic unit of representation, frequently arbitrary for the thing it stands for. The basis of language. ● Sign = signifier + signified ● Ex: <3 + love

Answer 15

Might have no logical meaning; easily removable from their context; meaning is from learned associations or from environmental cues. ● Religious symbols

Answer 16

A Sign that physically resembles the thing it stands for. Any image used to represent/stands for a person, place, or idea. ● Ex: email icon, % (percent), facetime icon, the camera icon

Answer 17

Not arbitrary. Points to something else. It has distance and requires learned information. ● Ex: when there’s smoke there’s fire

Answer 18

arrangement of all the elements within the image that influences how we interpret meaning; the arrangement of words and phrases to create well-formed sentences in a language

Answer 19

Taking responsibility for the impact of our work and contributing to the well-being of society

Answer 20

Integrity, originality, and other expressions of respect for one another.

Answer 21

Treating clients and audiences with respect.

Answer 22

Attending to the communities needs for conviviality, which is contrary to the current emphasis on individualism, complacency, and greed. Participating in public. life by using design + communication skills to raise awareness and inspire cultural political change.

Answer 23

● Designers provide their communities with joy, interaction, and inspiration. ● Professionally they are in charge of contracts, licenses, and not plagiarizing work. ● They are artistically responsible for coming up with new ideas.

Answer 24

Fairey, deBretteville, Victore, Haring, Glaser, Chwast, Heartfield, Nast, Adbusters, Guerilla Girls

Answer 25

An anonymous group of feminist, female artists devoted to fighting sexism and racism within the art world. They also often use humor in their work to make their serious messages engaging. They remain anonymous by wearing gorilla masks and naming themselves after famous dead women.

Answer 26

American contemporary artist/activist. (HOPE Poster)

Answer 27

Feminist artist. Created the first Women’s Design program at Cal Arts in 1971.

Answer 28

Artist, author, and activist. Teaches people how to illuminate their individual gifts in order to achieve personal greatness.

Answer 29

Aids activist (Act Up) Pop art. Chalk outlines in NYC subways. Safe sec and AIDS campaigns.

Answer 30

Artist, author, and activist. Teaches people how to illuminate their individual gifts in order to achieve personal greatness.

Answer 31

"Road to Hell" ● "We are subjected to a thousand such misrepresentations every day of our lives. So pervasive is the culture of small distortions that we can no longer recognize them as lies." ● "Groups are thought of as "Markets"; citizens as "Consumers" w. generalized characteristics that make manipulating them seem ethically acceptable.

Answer 32

Illustrator and Graphic Design Activist. Colorful and fun. Anti-war and climate change

Answer 33

German activist. Protested the anti-British and nationalistic sentiment in Berlin. Name change was a political statement.

Answer 34

American cartoonist known for attacking William "Boss" Tweed in the 1870s - NYC. ● Tweed and his cronies swindled NYC of between $30-200 Million at the time.

Answer 35

Canadian-based not-for-profit, pro-environment, anti-capitalist, anti-advertising organization founded in 1989. “Culture jamming” - expose the methods of domination using current cultural art and advertisement. First Things First - updated manifesto in 2018

Answer 36

● things designers can do to minimize communication carbon footprint; ● Minimize the use of photos and videos ● minimize the size of email lists/spam/newsletters and video calls. ·

Answer 37

Wish-cycling is the practice of recycling items that cannot be recycled and it can cause items that are actually recyclable to be sent to the landfill, creating more waste than necessary.

Answer 38

“We do not advocate the abolition of high-pressure consumer advertising.” Know that advertising is necessary, but drive to make it more humanistic. Redone in 2018 by Ad..

Answer 39

● Examines the security issues, global political challenges, and racial biases behind the history-making app. ● Any video with offensive content that can harm the sentiments of people or anything that can trigger other users can attract TikTok shadowban. Certain videos, due to algorithmic judgments that happen off the radar, are basically banned by not being allowed to pile up any views or likes. At one point it was discovered that anything with the hashtag #BlackLivesMatter or #GeorgeFloyd had been shadowbanned, a shocking suppression that the company tried to explain away as a “technical glitch. Trump rally - ppl didn’t show up based on viral tiktok video; however success is only based on views.

Answer 40

● Facts: 303 Creative LLC v. Elenis is a pending United States Supreme Court case related to the conflict between LGBT rights in public accommodations and First Amendment to the United States Constitution. ● Loyalties: to herself and to her business ● Values: religious beliefs and her morals, conservative values, freedom of speech ● Principles: the bible

Answer 41

No conflict of interest, get to know the client and their business

Answer 42

No conflict of interest, get to know the client and their business

Answer 43

Should not compete with other designers, be objective in criticizing another's work, don't degrade other designers reputations, not claim sole credit for a collaborative design.

Answer 44

Avoid projects that will harm the public, communicate the truth in all situations, respect the audiences, avoid negative stereotypes.

Answer 45

Shall not knowingly do or fail to do anything that constitutes a deliberate or reckless disregard for the health and safety of the communities, respect the privacy of others, take a responsible role in the visual portrayal of people, the consumption of natural resources, and the protection of animals and the environment, contribute five percent of his or her time to projects in the public good projects that serve society, refuse to engage in or countenance discrimination on the basis of race, sex, age, religion, national origin, sexual orientation or disability.

Answer 46

Phil Hamlett. Aim to guide purposeful action, celebrating and popularizing the efforts of those who use design thinking to create positive cultural change.

Answer 47

Codes, Principles, Laws

Answer 48

Meanings / Reactions

Answer 49

Habits and Attitudes

Answer 50

Giving a portion of your wealth / earnings to charity (10%)

Answer 51

Work for Free (5%)

Answer 52

"Making Creative Matter" - Collaborative approach to strategy and design. Design Thinking and Big-Picture / Long-Term View on solving business problems.