Stuart Hall’s Representation Theory

Question 1

What is a basic summary of Hall’s Representation theory?

Answer 1

Powerful people, usually wealthy white upper-class men, operate in powerful circles and manipulate how audiences view people in society by constructing stereotypes and making assumptions about groups of people, so we consume their perceptions.

Question 2

What is a hegemony (key term)

Answer 2

When a powerful group of people/ruling class use their position to manipulate people’s views. They do not force us to believe but constant reinforcement in the media can do this.

Question 3

What are Agenda Settings (key term)

Answer 3

Stories in the news for e.g. may be biased due to the fact they are trying to encourage their reader to vote labour or conservative.

Question 4

What is Mediation? (key term)

Answer 4

A manufacture of what the media makes us believe. We are shown representations of people.