Strategy and Product Sense

Question 1

Ten Key Principles of Product Vision

Answer 1

1. Start with Why
2. Fall in love with the problem not the solution
3. Don’t be afraid to think big with vision
4. Don’t be afraid to disrupt yourselves
5. Product Vision needs to inspire
6. Embrace relevant trends
7. Skate to where the puck is heading not to where it way
8. Be stubborn on vision but not on details
9. Any product vision is a leap of faith - it will take several years
10. Evangelize continuously

Question 2

5 Product Strategy

Answer 2

1. Focus on one new target market at a time
2. Product Strategy needs to be aligned with business strategy
3. PS needs to be aligned with Sales and GTM strategy
4. Obsess over customers instead of competitors
5. Communicate across the organization

Question 3

Four needs for a product/feature

Answer 3

valuable
usable
feasible
viable