Strategic Management Flashcards
Strategic management
What manager do to develop the organization strategies
Strategy
Decisions and actions that determine the long run performance of the organization
Business model
How a company is going to make the money
Focuses of the business model
- Will value what the company is provading
2. the company can make qny money doing that
Importance of the strategic management
- It can make a differreence in how well an organization performs
- manager face continually changing situatuons
- Org. Are complex and diverse
Strategic management process
Is a six step process that encompasses strategy planning, implementation, and evaluation
Steps of strategic management process
Identify the organiazation’s current mission, doing an external analysis, doing an internal analysis, formulating strategies, implementing strategies, evaluating resoults
Corporate strategy
Is one termines what businesses a company is in or wants to be in, and what to do with those businesses
Mission
Purpose, why do you exis
Opportunities
Positive trends in the external enfironment
Threats
Negative trends in the external environment
Components of a mission statement
Stakeholders. markets. concern for survival, growth and avieveing goals. Philosophy. Concer for public image. Products or services. Technology. Self-concept. Concern for employee. Making simple and clear and understandanle
Types of corporate strategy
Growth, stability, renewal
Resources
An organization assets are used to develop, manufacture and deliver product to its customer
Capabilities
An organization skills and abilities in doing the work activities needed its business