strategey Flashcards
strategic alignment
the strategic alignment process is the best approached by thinking of the organization as a communication system
strategy
provides a common purpose for all employees and stakeholders
superordinate goals
more than a companys mission statement, it must flow logically from the company’s strategy
structure
it should reflect the company’s strategy and should symbolically represent the company’s values (team based, customer at the top)
systems
the flow of information, the formal systems of operations, the informal operating procedures, and the informal connection among people
staffing
the companys strategy is reflected in its hiring process. in its job assignments, and in its workforce generally
skills
employees technical and interpersonal skills should be used in ways that promote the company’s strengths
styles
both management style and organizational culture can contribute to the success or failure of a business strategy