Stereotypes L1 Flashcards
Define social categorisation.
The process of grouping people based on shared social characteristics.
Why do we use social categorisation?
Social categorisation is used to make sense of a complex social environment; to allow us to predict others.
A central prototype is…
The most typical example of a member to a group, sets a fuzzy boundary.
Is social categorisation an automatic process?
YES-because we are cognitive misers, and we use it so often in youth it becomes automatic.
NO-because Macrae et al showed that we only use social categories when its relevant to a task (goal dependent).
Define a stereotype.
Traits assigned to a group by society.
Define prejudice.
Negative views of a group of people based on stereotypes.
Define discrimination.
Acting negatively to someone based on your prejudice.
The Tripartite model believes Attitudes towards people are formed of three aspects, what are they?
Cognitive - (stereotypes)
Affective - (prejudice)
Behavioural - (discrimination)
the Princeton trilogy study showed that..
Attitudes change over time (followed stereotypes over 70 years).
Fiskes stereotype content model states we measure social groups along two dimensions, what are the two dimensions?
Competence and Warmth.
Hi competence Hi warmth=
Admiration.
Hi competence Lo warmth=
Envy.
Lo competence Hi warmth=
Sympathy/pity.
Lo competence Lo warmth=
Contempt.
