Stages of International Development Flashcards
Stage 1 (Domestic Company)
The primarily domestic company exports some of its
products through local dealers and distributors in the foreign countries.
Stage 2 (Domestic company with export division)
Success in Stage 1 leads the company to establish its own sales company with offices in other countries to eliminate
the middlemen and to better control marketing.
Stage 3 (Primarily domestic company with international division)
Success in earlier stages leads the company to establish manufacturing facilities in addition to sales
and service offices in key countries.
Stage 4 (Multinational corporation with multidomestic emphasis)
Now a fullfledged MNC, the company increases its investments in other countries.
Stage 5 (MNC with global emphasis)
The most successful MNCs move into a fifth
stage in which they have worldwide human resources, R&D, and financing strategies.