Soft Power - Joseph S. Nye Flashcards
Power is…
The ability to influence the behavior of others to get the outcomes one wants. There are several ways to affect the behavior of others.
Soft Power is…
The type of power that rests on the ability to shape the preferences of others.
If I can get you to want to do what I want, then I do not have to use carrots or sticks to make you do it. In behavioral terms soft power is attractive power.
In which three resources a countries Soft Power rest?
- Its Culture (in places where it is attractive to others)
- Its political values (when it lives up to them at home and abroad),
- Its foreign policies (when they are seen as legitimate and having moral authority.)
What does the term “privatization of war” stands for?
The fact that technological progress is putting into the hands of deviant groups and individuals destructive capabilities that were once limited primarily to governments.
Who are the biggest players of soft power?
- US
- Europe
- Japan.
NGO’s.
- Religion institutuions.
- UN and dependancies.
- Terrorism.
What could undermine UN’s soft power?
For its fragility and US control. Also Veto Power.
What’s the importance of the Veto Power?
The veto is like a fuse box in the electrical system of a house. Better that the fuse blows and the lights go out than that the house burns down.
What is the paradox of plenty?
Plenty of information leads to scarcity of attention.
Antiamericanism can be a usefull tool for…
Those who resent American power and the cultural impact in globalization, confuse the two, and use nationalism to resist both. This type has increased.
Is there an American Empire?
The problem with the metaphor is it implies a control from Washington that is unrealistic, and reinforces the prevailing strong temptations toward unilateralism
For Americans imperialism has never been a
