Social Learning Theory Flashcards
Social Learning Theory (Bandura, 1977)
Gender is learned through observation, imitation, and reinforcement.
Children learn gendered behaviour by watching role models like parents, peers, celebrities, and media figures
Modelling
Role models demonstrate gender-appropriate behaviour, which children observe and later imitate.
Models are usually same-sex and someone the child identifies with or admires
Direct Reinforcement
Positive reinforcement: Praising or rewarding behaviour that fits gender norms (e.g., a boy praised for playing football).
Negative reinforcement or punishment: Discouraging behaviour that doesn’t match gender expectations (e.g., a boy teased for playing with dolls
Vicarious Reinforcement
learning occurs by observing the consequences of others’ behaviour.
If a role model is rewarded for gender-typical behaviour, the child is more likely to imitate it
Mediational Processes
Attention: Noticing the behaviour of a role model.
Retention: Remembering the behaviour.
Motivation: Wanting to reproduce the behaviour, often influenced by expected outcomes.
Motor Reproduction: Having the ability to carry out the behaviour
What does self-efficacy have an effect on?
May have an effect on our own confidence about our abilities in a specific situation.
strengths
✅ Empirical support
→ Example: Bandura’s Bobo doll study showed imitation of same-sex role models.
✅ Explains cultural differences
→ Example: Different societies have varying gender roles, shaped by reinforcement and modelling
limitations
❌ Ignores biological influences
→ Example: Can’t explain cases like David Reimer where biology overrode socialisation.
❌ Can’t explain atypical gender development
→ Example: SLT struggles to account for gender dysphoria without biological or cognitive factors