Social Influence - Conformity To Social Roles Flashcards
What is de-individuation?
A loss of identity
What was the aim of Zimbardo’s experiment?
To investigate the extent to which people would conform to the roles of prisoner and guard in a role playing simulation of prison life
Where did Zimbardo’s experiment take place?
The basement of the psychology department in Stanford University
What did prisoners wear?
A loose smock and a cap to cover their hair
What were prisoners identified by?
Numbers
What did guards wear?
Wooden clubs, handcuffs and mirrored shades
What did the prisoners do in the study?
Became anxious and subdued one went on hunger strike
What did the guards do in the study?
Became increasingly abusive, harassing prisoners, conducting head counts in the middle of the night
What are 4 evaluation points of the study?
- low population validity
- low ecological validity
- unethical
+ high control
Why did Zimbardo’s research have low population validity?
Participants were 21 male American students
Why did Zimbardo’s study have low ecological validity?
Wasn’t reflective of real life prison
What did Banauzizi say?
Participants were merely play acting rather then conforming to a social role
What did one guard base his behaviour off of?
A Tv character
