Social Influence Flashcards
In Asch’s experiment, in how many trials did naïve participants conform?
In 36.8% of trials.
In Asch’s experiment, in how many trials did participants never conform?
25%
In Asch’s group size variation, how did conformity rates change?
Increased to 3, then levelled off.
In Milgram’s Shock Experiment, how often did participants (‘Teachers’) obey and to what voltage?
65% to 450v.
100% to 300v.
In Milgram’s uniform variation, what was the rate of obedience?
20%.
In Milgram’s proximity variation, what were the obedience rates?
40% when the ‘Teacher’ and ‘Learner’ were in the same room.
30% with touch proximity.
AO1 — Who created the F-Scale and proposed the Authoritarian Personality?
Adorno et al.
AO1 — What was Zimbardo’s sample?
21 male Stanford University student volunteers.
AO1 — In Milgram’s location variation, what was the rate of obedience?
47.5% in a run-down office building.
AO1 — In Milgram’s Shock Experiment, what is ‘Prod 4’?
Prod 4: “You have no other choice but to continue”.