Social Influence Flashcards
What are the 3 types of conformity?
Compliance
Internalisation
Identification
What is conformity?
When a person private or public attitudes change as a result of being influenced by the majority.
What is identification?
Deep form of conformity. When a person adopts attitudes and behaviour of the majority or of a social role they admire. But doing it temporarily
What is compliance?
Lowest form of conformity. When a person conforms and their public attitudes change by going along with the majority, to avoid social rejection but don’t conform privately. To be accepted by a group.
Why do people conform?
According to the dual process dependency model (Deutsh&Gerard) there are two reason why people conform. One is informational social influence which is confine to be right because they might not know how to act. The other is Normative social influence, which is people conform to be accepted by a group
Social roles are…
The behaviours and beliefs that are expected of a person with a particular position in a social group
Whats the procedure in Asch (1951) study?
Participants were asked to take part in a visual percertion task. Participants were grouped and each participant was part of a group in which 7-9 confederated were present. ±The group was shown two cards. One showing a single line labelled X, the other showing 3 lines labelled( AB