social impact theory Flashcards
what are the 3 parts of social impact theory
social force
psychosocial law
devotion of impact
what does social force say
I= fsin
what does psychosocial law say
that if your given the same order multiple times the first order will have the most impact and all order after that will have less impact that the one before
what does division of impact say
that the impact from the force is divided among the number of people receiving it
who supported social force
sedikes and jakson
what did sedikes and jakson find
that when children at a zoo where asked to not stand on railings they obeyed more when asked by someone in a zoo keepers uniform then regular clothing as they had more authority
who supported psychscoial law
bickman, barhvit and milgram
what did bickman, barhvit and milgram find in relation to social impact theory
1-15 confederates looked up at a building to see how many people looked up aswell they found that more people looked up as more confederates joined in but the amount it went up by was less as each new confederate joined
who supported division of impact
Latane and Darly
what did Latane and Darly find
when pps when talking over the telephone but in booths close to each other when one person faked having a heart attack there was less chance of each individual person responding if there where more people in the convo
what where the % in Latane and Darly
-1 other person 85%
-2 other people 62%
-4 or more other people 31% or less
write out a 8 marker on social impact theory
x/8
