Small business decisions making (Chapter 2) Flashcards

0
Q

What is a sole trader business?

A

A sole trader (proprietor) business is a business owned and operated by one person who owns and runs the business.

Advantages include: low cost of entry, simplest form, complete control, less costly to operate, no partner disputes, owners right to keep all profits,

Disadvantages include: personal (unlimited) liability for business debts, end of business when owner dies, difficult to operate if sick, need to carry all losses, burden of management,

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1
Q

What are the different types of legal structures?

A

A number if different legal structures are possible when deciding how to own and operate a small business.

Unincorporated enterprise: (sole trader and partnership)
Incorporated enterprise: (privately or publicly owned companies and cooperatives)

trusts

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2
Q

What is a partnership business?

A

A partnership is also an unincorporated busines ownership structure, most partnerships requires a minimum of two and a maximum of 20 partners.

Advantages: low startup costs, less costly to operate than a company, shared responsibility and workload, pooled funds and talent, minimal government regulations

Disadvantages: personal unlimited liability, possibility of disputes, difficulty in finding a suitable partner, divided loyalty and authority,

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3
Q

What is an incorporation?

A

many small business’ begin as sole traders or partnerships and as their business grows their are advantages in changing the ownership of the business so then the business goes through a process to become a registered company and a separate legal entity.

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4
Q

What is a proprietary (private) company?

A

is an incorporated business with a minimum of two and a maximum of 50 private shareholders, this is the most common type of company structure in Australia.

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5
Q

Purchasing an established business

A

when an established business is purchased, he business is already operating and everything associated with the business is included in the purchase.

Advantages: sales to existing customers pf generate instant income, a good business history increases the likelihood of business success, a proven track record makes it easier to obtain finance, the seller may offer advice and training

Disadvantages: the existing images and policies of the business may be difficult to change especially if the business has a poor reputation, some employees may resent any change to the business operation,

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6
Q

Setting up a business - commencing from scratch

A

the most common reason for setting up a new business is the recognition of a gap in the market, where it is clear that existing providers are not catering fo the demand for particular products or services.

advantages: the owner has the freedom to set up the business exactly as he or she wishes, the owner can determine the lace of growth and change, there is no goodwill for which the owner has to pay
disadvantages: time is needed to develop a customer base (also employ staff and develop lines of credit from the suppliers), if the startup period is slow then the profits may not be generalised for some time

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7
Q

buying a franchise

A

A business that is based on the purchase of a franchise licence from a franchisor, which is an agreement allowing a person the rights to use the business name, logo, business systems and distribute the products or services of an existing business.

Advantages: a business plan and proven business methods already exist, volume buying is possible often resulting in cheaper stock, well planned advertising often exists, equipment and premises design are usually established and operated

Disadvantages: the franchisee must share any burden of the franchisors business mistakes, contracts may be biased in favour of franchisor, the franchisor often charges additional service fees for advice,

examples is boost juice

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8
Q

What are the different types of business locations?

A

. shopping centres
. retail shopping strips
. online presence
. home-based business

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9
Q

why is business location so important?

A

because Different types of business’ will be suited to different locations and the business owner must consider a number of factors when determining the most appropriate location for the particular business, local zoning determines where some business’ can operate. (zoning is a means by which local councils allocate land for different uses, such as residential, commercial, recreational and industrial) eg. clothing store wouldn’t be looking for the same location as a manufacturing business

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10
Q

what are factors affecting choice of business location?

A
. visibility
. cost
. proximity to customers and suppliers 
. proximity to competitors
. complementary business'
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11
Q

what is legal and financial advice?

A

while small business owners are immersed in the day-to-day operations of their business’, solicitors, accountants and bank managers keep up to date with changes that occur in the business’ legal, economic and financial environment.

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12
Q

what support services are available?

A
. solicitors
. accountants
. bank managers
. technological advice
. community-based services
. formal networks - private 
. formal networks - federal, state and local governments 
. informal networks
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13
Q

what is establishment cost?

A

include those costs involved in setting up the business (eg. legal fees, furniture, stock, computer hardware, fixtures, phone and electricity connection etc.)

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14
Q

what is operating costs?

A

include those costs involved in the ordinary day-to-day running of the business. (eg. wages, advertising, insurance, interest on loans, telephone and electricity bills, stationary, rent, accountant fees etc.)

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15
Q

what are different sources of finance?

A
. bank overdraft 
. bank bills
. mortgage 
. trade credit
. leasing
16
Q

what are the marketing strategy steps?

A
. market analysis
. establishing marketing objectives
. identifying target markets
. developing marketing strategies 
. managing market strategies
17
Q

what are examples of financial performance indicators?

A
. profitability 
. liquidity
. solvency
. cost of goods sold
. return on owners investment
18
Q

what are examples of non-financial indicators?

A
. quality standards
. customer satisfaction 
. sales
. productivity
. number of workplace accidents 
. market share
. employee satisfaction
19
Q

what are some motivations to start a small business?

A

some people any to be independent and want to make work for themselves, some think they can make more money by working for themselves and some people do it because they think there is a hole in the market which they can fill.

20
Q

innovations and entrepreneurship

A

innovation is all about crating a new concept for a product or improving an existing one. whilst entrepreneurship is about taking the the risk of starting a business.

21
Q

key legal and government regulations affecting the operation of a small business

A
. zoning
. health regulations
. ownership
. consumer protection
. employees
. company structure
. taxation
. licenses
22
Q

What motivations are there for starting a small business?

A

. the desire for independence (more control)
. to make a profit
. to fulfil a market need

23
Q

What are major factors that influence decisions made when establishing a small business?

A

. business concept Developement and market research
. innovation and entrepreneurship as a source of business Opportunity
. forms of business ownership and business structure
. whether you should purchase an existing business, establish a new business or buy into a franchise
. locations options

24
Q

Where can you get ideas for your business concept ?

A

. own experiences
. own interests
. own abilities
. and own imagination
. also listening to people
. reading magazines, books or researching on the internet
. visiting displays and exhibitions
. accessing government statistic and research information
. identifying a gap in the market
. determining improvements that could be made to an existing product

25
Q

What is initial market research?

A

There will always be a risk involved in starting up a new business so that’s why it’s smart to gather facts a figures, and that’s what market research is It’s simply the process of systematically collecting, recording and analysing information concerning specific markets. The reason why market research is so important is that it helps to ensure the product produced is likely to satisfy costumer tastes.

26
Q

What is the process of information gathering for market research?

A

. identifying what information is needed to make a decision about the potential of the business (eg. someone wanting to set up a let care business would want information about pet numbers in a particular areas)
. gathering he relevant information for appropriate sources (this could involve surveys or interviews or examining government statistics)
. analysing and interpreting the relevant results to extract some clear information which will assist in decision making.

27
Q

What is business concept development?

A

A business concept describes the core activities of a business along with the specific features and value of goods or services it provides. is pretty much when you evaluate what you need to do in order to have as much a business success as possible, this includes evaluating location choices and if there is a hole for your business to fill.

28
Q

What is marketing?

A

is the process of planning and executing the conception, pricing, promotion and distribution of ideas, goods and services to create exchanges that satisfy individual and organisational objectives.

29
Q

What does a marketing plan consist of?

A

consists of 5 steps

. market analysis
. establishing market objectives
. identifying target markets
. developing marketing strategies 
. managing the marketing effort
30
Q

What’s a Marketing mix?

A

this is the most useful way to understand how to develop a marketing strategy (4 p’s)

Product
Price
Promotion
Place

31
Q

what are the 10 commandments of corporate social responsibility?

A
  1. correct things before they cause a problem
  2. consult with shareholders to reduce problems
  3. adopt industry-wide standards
  4. publicly admit mistakes
  5. become involved in community program’s
  6. help improve the natural environment
  7. monitor the changing business environment
  8. adapt a corporate code of conduct
  9. take a public stand on issues
  10. strive to make profit