Set Project Requirements Flashcards
Brief / Creative Brief
Document created by the designer after the initial communications with the client
Spells out expectations for the work in terms of what is to be delivered, and the schedule, budget, and scope of the project
Deliverable
What is delivered for a work
Stated in a brief
Sketch / Mockup
A rough illustration used to communicate your ideas to the client, early in the design process
Specification / Specs
Technical requirements for the agreed upon deliverables
Wireframe
Visual guides that represent the basic structure of a design
Acts as a blueprint
Shows how they’re supposed to work, NOT how they should look at the end
Prototype
Formatted to look like the final product
White Balance
To compensate for the color temperature of different lighting conditions and eliminate color casts in photos
Used to give you the most accurate reproduction of the colors you’d see in neutral lighting conditions
Iteration
Successive versions of a design as it evolves from the first sketch to the final look and feel
Each one is shown to the client with a request for feedback
Feedback Loop
A 2-way communication between the designer and client
Helps to guide the development of the design
Scope
Defines the boundaries of a project
Spells out the expectations for what needs to be done
Scope Creep
Occurs when the client adds requests for new work that are outside the original agreed upon scope for the project
Change Order
A document that you, as a designer, create and deliver to the client when they ask for changes that are outside the original project scope
Weapon against scope creep - lays out how much more time and money will be required to make the client’s requested changes
Client needs to agree to these terms before changes are made
Project
A collective effort to achieve a specific goal
Create/change a product/service
Limited time defined by a schedule
Allocated resources (budget)
Project Team
Overall group of people who do the work on the project
On large projects, may be divided into smaller groups focused on specific tasks
Each team is led by a team leader
Project Manager
Guides the overall project team
Comes up with the plan and monitors performance and progress
Also responsible for keeping communication flowing throughout the team so everyone understands what’s happening, and the work gets done correctly and on time
Project Sponsor
Someone in the organization with the authority to oversee the project
Can allocate budget and resources to the project, and give the project a green light to go ahead or suspend/cancel a project
The ultimate decision-maker
Vendors
Outside individuals/groups who are contracted to perform some part of the project work
Stakeholders
Everyone involved with and affected by the project, both internal and external to the organization
Raster [images]
Refers to the kind of digital images that are composed of a rectangular grid of pixels
Images that are DEPENDENT on resolution
Pixel
The smallest unit in which Photoshop can find a single point of color
Vector [images]
Images that are resolution INDEPENDENT
Same quality, regardless of size
Resolution
A measure of the density of pixels in a raster image
Rasterize
To turn an image into a set of pixels
Raster image formats:
- JPEG
- PNG
- GIF
- TIFF
- PSD (can combine both raster AND vector info)
Bitmap
Refers to how much info is contained in each pixel
Image Size
Refers to the size of the file on disk as well as the pixel dimensions of the file
Document Size
Refers to the physical size of the image when its output is measured in terms of inches/centimeters, and etc.
Resizing
Changing the pixel dimensions of an image file
Resampling
How an application, like Photoshop, decides what image data to keep when a file is resized
Path
Made up of one or more straight/curved segments connected by points
Fills
Colors that fill up the area inside a path or selection
Stroke
Color applied to the outline of a path or selection
You can also control the thickness and style of a stroke
Render
To generate or output an image from a set of instructions
Typography
The art of formatting and arranging type on print and on-screen
Also refers to the appearance of type
Aspect Ratio
The ratio of the width to the height of an image
Width : Length
Rule of Thirds
Well-known composition technique where the photographer imagines a 3x3 grid on top of an image, dividing the image to thirds both horizontally and vertically
9 distinct areas, 4 precise points where grid lines intersect
Idea is to place points of interest where the grid lines intersect for an effective composition
Cropping
To remove some parts of an image to emphasize other areas
Can have a big impact on the message that’s conveyed by a photo
Foreground
Refers to elements in an image that are closer to the camera than the subject
Background
Refers to elements in an image that are behind the subject
Tone
The lightness/darkness in an image
Similar to luminosity and can also be used in reference to color
Contrast
Difference between lights and darks in an image, or between colors
Depth of Field
How much of a photograph appears in focus
Deep Focus
More objects in focus
Shallow Focus
Less objects in focus
Field of View
Refers to what is visible through the camera
Color Temperature
Characteristic of light that makes it appear warm with reds and yellows, or cool with blues and greens