Sensory Evaluation Flashcards
Market Strategy
A marketing strategy refers to a business’s overall game plan for reaching prospective consumers and turning them into customers of their products or services
prototype formula
means a Formulation of a Compound prepared in accordance with a Work Plan
sensory evaluation
is a scientific discipline used to evoke, measure, analyze, and interpret reaction to those characteristics of food material
Focus group testing
re a traditional market research technique. Marketing departments are often more familiar with focus groups than with usability testing or contextual interviews. .
adulterated food
food is adulterated if it omits a valuable constituent or substitutes another substance, in whole or in part, for a valuable constituent (
Food Quality
is the quality characteristics of food that is acceptable to consumers.
Food Engineering
design and develop systems for production, processing, distributing, and storing food and agricultural materials
nutrition facts label
is required by the Food and Drug Administration (FDA) on most packaged foods and beverages.
target market
refers to a group of potential customers to whom a company wants to sell its products and services
dietary guidelines for americans
is the cornerstone for Federal nutrition programs and a go-to resource for health professionals nationwide.
Food technology
is the application of food science to the selection, preservation, processing, packaging, distribution, and use of safe food.
taste buds
contain the taste receptor cells, which are also known as gustatory cells.
Olfactory Receptors
smell receptor, protein capable of binding odour molecules that plays a central role in the sense of smell (olfaction).
Papillae
a small rounded protuberance on a part or organ of the body.
Prototype Formula
and bridge production facility, specializing in the rapid creation of end-
