Sensory Evaluation Flashcards

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1
Q

Marketing Strategy

A

a plan of action designed to promote and sell a product and sell a product.

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2
Q

Focus Group Testing

A

Is a small and typically diverse panel of people selected to survey for opinions on a given subject.

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3
Q

Food Engineering

A

Food engineering is a scientific, academic, and professional field that interprets an applies principles of engineering, science, and mathematics to food manufacturing and operations, including the processing, production, handling, storage, conservation, control, packaging and distribution of food products

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4
Q

Target Market

A

A target market is a group of customers within a business’s serviceable available market at which a business aims its marketing efforts and resources.

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5
Q

Taste Buds

A

Any of the clusters of bulbous nerve endings on the tongue and in the lining of the mouth which provide the sense of taste

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6
Q

Prototype formula

A

A prototype is an initial creation of product that shows the basics of what a product will look like, what the product will do, and how the product operates.

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7
Q

Taste Blind

A

An inability to taste certain substances such as phenylthiocarbamide. This inability is due to an autosomal recessive trait

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8
Q

Adulterated food

A

Adulteration is a legal term meaning that food product fails to meet the legal standards.

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9
Q

Food Packaging

A

Food packaging is Packaging for food. A package provides protection, tampering resistance, and special physical, chemical, or biological needs.

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10
Q

Dietary Guidelines for Americans

A

The Dietary Guidelines for Americans provide nutritional advice for Americans older than 2 years.

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11
Q

Olfactory Receptors

A

Olfactory receptors are able to detect air-borne odour molecules that enter the nasal cavity and bind to olfactory receptors.

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12
Q

Sensory Evaluation

A

Sensory evaluation uses test methods that provide information on how products are perceived through the senses.

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13
Q

Qualitative research

A

Qualitative research relies on data obtained by the researcher from first-hand observation, interviews, questionnaires, focus groups, participant-observation, recordings made in natural settings, documents, and artifacts.

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14
Q

Food Quality

A

Food quality or Meal quality is the quality characteristics of food that is acceptable to consumers.

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15
Q

Nutrition facts label

A

The nutrition facts label is a label required on most packaged food in many countries, showing what nutrients are in the food.

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16
Q

Food technology

A

Food technology is a branch of food science that deals with the production, preservation, quality control and research and development of the food products.

17
Q

Papillae

A

a small rounded protuberance on a part or organ of the body.

18
Q

Supertaster

A

A supertaster is a person who experiences the sense of taste with far greater intensity than average, with some studies showing an increased sensitivity to bitter tastes.

19
Q

Quantitative research

A

Quantitative research is a research strategy that focuses on quantifying the collection and analysis of data.