Semiotics

Question 1

Paradigmatic Connotation

Answer 1

Derived from a single shot

Question 2

Syntagmatic Connotation

Answer 2

Derived from a sequence of shots

Question 3

Signifier

Answer 3

A sign or symbol that can stand for something else

Question 4

Signified

Answer 4

What the sign or symbol represents

Question 5

Icon

Answer 5

A sign in which the signifier represents the signified

Question 6

Index

Answer 6

A sign that points to or indicates something else

Question 7

Symbol

Answer 7

A sign that stands for or is a symbolic of something else

Question 8

Denotative level

Answer 8

What we actually see

Question 9

Connotative level

Answer 9

What you associate with this image

Question 10

Denotative

Answer 10

The surface meaning

Question 11

Connotative

Answer 11

The deeper and hidden meanings and associations

Question 12

Linguistic

Answer 12

Aspects such as vocabulary, generic structure

Question 13

Visual

Answer 13

Aspects such as colour, vectors and viewpoint in still and moving images

Question 14

Audio

Answer 14

Aspects such as volume, pitch and rhythm of music and sound effects

Question 15

Gestural

Answer 15

Aspects such as movement, speed and stillness in facial expression and body language

Question 16

Spatial

Answer 16

Aspects such as proximity, direction, position of layout and organisation of objects in space

Question 17

Enigma codes

Answer 17

Pose questions to the audience which are answered later in the film

Question 18

Metalanguage

Answer 18

Refers to the specialised terminology that describes how a text works

Question 19

Intertextuality

Answer 19

Refers to the relationship between texts

Question 20

Polysemic

Answer 20

All signs have multiple meanings

Question 21

Didatic

Answer 21

Texts are more likely to have denotative obvious meaning and are less open to interpretation