Seminar 1

Question 1

Angeline Flor Pua

Answer 1

• election miss Belgium 2018
• chinese - Filipino diasporic background
• got a lot of backlash on social media because someone who represents belgium shoud be white
• people were othering and denegrading her
• the next day it was international news because of globalization and people don’t accept racism or sexism in media anymore

Question 2

City of Ghent promotion campaign - Jeroen Zwol

Answer 2

• response on racism and sexual violence
• they challenge structural racism
• inclusivity witout assimilation –> they want to create one identity –> the inhabitant of Ghent
• use of exaggerations and stereotypes is not in a bad way
• criticism: they don’t include all the different groups in the poster –> romani people

Question 3

promotion campaign AB concerts - See you in the next live

Answer 3

• Ancienne Belgique, concert hall in Brussels
• it’s closed now due to covid 19
• in the video are a few artist who are looking forward to the next live
• this live is gonna be different because it’s gonna be diverse and inclusive –> they want to embrace the diversity in brussels (women still have more difficulties to become big in music industry, they also want to be a place for older adults)
• window dressing –> on the outside they are divers but not on the inside –> this is not the case for the AB

Question 4

Boef

Answer 4

• Dutch famous rapper (1993) with algerian parents
• rocky childhood and this defines his music
• he had a car accident in NYC in 2017, after that he post on snapchat that 3 ‘kechs’ picked him up
• first wave of criticism because of the word ‘kech’, this is the Arabic word for sexworker
• after this uploads a video on snapchat to apologise but he says that if you are women, in a club at 8 in te morning, drunk and hanging out with guys, you are just a kech
• second wave of criticism
• he makes another apology later that day
• analysis of crisitsm
• • rappers, women and feministist are gonna distance themselves
• • support –> managers asks to nuance and to understand the slang
• • parody –> people are gonna use humor to give criticism
• • boycot –> music station are not gonna play heis music anymore and festivals are gonna cancel him
• people link this to the metoo movement and they are gonna react on the sexism with racism and that’s really wrong
• hiphop culture becomes the victim of all of this
• boef has a final response –> video clip ‘antwoord’ –> live performance and apology –> he says that they say bitches but don’t think less of women but with saying this you ignore the history of the word and the fact that it hurts