Secret Of Persuasion Flashcards
1
Q
How to use scarcity to persuade?
A
Fear of losing, benefits of offering, and uniqueness motivate.
2
Q
How to use Consensus to persuade ?
A
People are affected by the norm and follow the action of similar people.
3
Q
How Consistency can be used to persuade?
A
People stick to the their habits and commitments.
4
Q
What are the six short cuts that guide our decisions LARSCC
A
L --> Liking A --> Authority R --> Reciprocity S --> Scarcity C --> Consistency C --> Consensus
5
Q
How to use Reciprocity to persuade?
A
People give when they receive
6
Q
How Liking can be used to persuade ?
A
People listen to who they believe similar, give complement, and cooperate.
7
Q
How to use Authority to persuade?
A
People follow experts opinions
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