SCLoA Quick Reference Flashcards
SCLoA Principle 1
Human beings are social animals with a basic need to belong.
SCLoA Principle 2
Culture influences human behaviour.
SCLoA Principle 3
Humans have a social self which reflects their group memberships.
Studies that support SCLoA Principle 1
Howarth (2002)
Studies that support SCLoA Principle 2
Berry (1967)
Studies that support SCLoA Principle 3
Tajfel (1970)
Howarth (2002)
Study on Brixton adolescent girls. They had a positive image (social identity) of “being from Brixton” which contrasted with others.
Berry (1967)
Modification of Asch: Contrasting Temne (Africa) and Inuit (Canada). Temne wanted conformity, Inuit needed independence.
Tajfel (1970)
Boys divided into two groups based on arbitrary tasks (Estimation of numbers/painting preference). Boys awarded their ingroup - SIT.
Observations - Why
To observe people behave in natural habitats
Observations - Examples
Bandura (1963), Charlton (2002)
Observations - Evaluation
No control over extraneous variables, cannot make cause-effect statements. Lack of informed consent and privacy.
Informed consent example
Sherif (1936) Participants were not informed.
Deception example
Asch (1951) Participants were deceive about the purpose.
Protection of participants example
Asch (1951) Participants were exposed to embarrassing procedures.
Attribution theory
(Heider 1958) Based on the assumption that people try to explain behaviour (naive scientists)
Studies supporting attribution theory
Simmel (1944), Evans-Pritchard (1976)
Simmel (1944)
Moving geometric figures - participants thought the figures had intentions to move.
Evans-Pritchard (1976)
Azande people of Africa - collapsed granary doorway. Caused by termites but was “attributed” to witchcraft/fate.
Two errors in attributions
Fundamental attribution error (Ross, 1977), Self serving bias
Studies supporting FAE
Ross et al. (1977), Suedfeld (2003), Norenzayan et al. (2002)
Strengths of FAE
- Promoted understanding of errors of attribution
2. Supported research
Limitations of FAE
- Culturally biased with too much focus on individualism
2. Research lacks ecological validity/generalization
Ross et al. (1977)
Quiz show, questioners made up questions, participants and questions demonstrated FAE by attributed the questioner’s ability to answer the question to dispositional factors.
Suedfeld (2003)
Holocaust survivors attributed the factors of survivor to situational factors (91%), compared with only 51% of the control group. Dispositional factors: 34% to 71%.
Norenzayan et al. (2002)
Korean and American participants. Only received information about individuals - dispositional. Situation factors introduced - Korean used this more than Americans. Indicates universal features of FAE.