sampling and data collection Flashcards
census
A census collects data about all the members of a population
For example: the Government in England does a national census every 10 years to collect data about every person living in England at the time
advantage of a census
gives fully accurate results
disadvantages of a census
It is time consuming and expensive to carry out
It can destroy or use up all the members of a population when they are consumables (imagine a company testing every single firework)
advantages of sampling
It is quicker and cheaper than a census
It leads to less data needing to be analysed
disadvantages of sampling
It might not represent the population accurately
It could introduce bias
simple random sampling
if a sample of size is taken then every group of members from the population has an equal probability of being selected for the sample
how is simple random sampling carried out
Simple random sampling is carried out by uniquely numbering every member of a population and randomly selecting begin math size 16px style n end style different numbers using a random number generator or a form of lottery (where numbers are selected randomly)
systematic sampling
a sample is formed by choosing members of a population at regular intervals using a list
A sample statistic
is a value computed using data from the sample
These are used to estimate population parameters
For example: the mean height of 200 16-year-olds from randomly selected cities in the UK
how is systematic sampling carried out
To carry this out you would calculate the size of the interval
k= size of population/ size of the sample
and choose a starting point between 1 and then select every kth member after the first one
Stratified sampling
the population is divided into disjoint groups (called strata) and then a random sample is taken from each group (stratum)
how is stratified sampling carried out
The proportion of a stratum that is sampled is equal to the proportion of the population that belongs to that stratum
The number of members sampled from a stratum = size of sample/ size of population
The population could be split by age range, gender, etc
quota sampling
the population is split into groups (like stratified sampling) and members of the population are selected until each quota is filled
how is quota sampling carried out
If a member does not want to be included then another member is chosen instead
The members do not have to be selected randomly
opportunity sampling
a sample is formed using available members of the population who fit the criteria