Sampling Flashcards

1
Q

What is Stratified Sampling?

Advantages/Disadvantages?

A

The population is split into sub-groups called strata, the sample size of the strata is then proportional to the size of the population.

Advantage=Very representative of each strata and therefore the population
Disadvantage= As it requires greater precision it often requires greater expenses

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2
Q

What is Cluster Sampling?

Advantages/Disadvantages?

A

Cluster Sampling takes several clusters that should be reasonably representative of the entire population and then samples these clusters.

Advantage= Cheap, quick and easy
Disadvantage= Not as precise as simple or stratified as high chance clusters aren't representative of whole population
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3
Q

What is Systematic Sampling?

Advantages/Disadvantages?

A

Systematic sampling chooses people based on going up in a certain order (ie start at 10 and select every 60th person from there) AVOID CYCLIC PATTERNS

Advantage= Easy, cheap and quick
Disadvantage= Not all samples are possible so possibly not representative
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4
Q

What is Quota Sampling?

Advantages/Disadvantages?

A

An interviewer chooses who to sample and tries to choose people who would be representative of the population

Advantage= Very cheap
Disadvantage= Definitely not random
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5
Q

What is Simple Random Sampling?

Advantages/Disadvantages?

A

In simple random sampling every possible sample of a given size is equally likely to be chosen, because every member of the parent population is equally likely to be chosen.

Advantage= Representative and random
Disadvantage= Time consuming and potentially expensive
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6
Q

What are the requirements of a sample?

What’s the advantage of a sample being random?

A

Unbiased and representative of population

allows proper statistical inference to be undertaken, because we know the probability basis on which it has been selected

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