Sampling Flashcards
What is simple random sampling and how is it done
- Every sample has an equal chance of being selected
- In sampling frame each item is given a number, using a random number generator to select sample
What is systematic sampling and how is it done
- Required elements are chosen at regular intervals in ordered list
- Take every ‘Kth’ element where K = whole population size/sample size, start at random number between 1-K and add K each time
What is stratified sampling sampling and how is it done
- Population is divided into groups and a simple random sample is carried out in each group
- Each group is identified, the same proportion of sample size/whole population size is sampled from each strata (distinct group)
What is cluster sampling and how is it done
What is quota sampling and how is it done
- The whole population is divided according to a characteristic
- A quota of items/people in each group is set to try and reflect the groups proportion in the whole population
- The interview selects the actual sampling units
What is opportunity sampling and how is it done
- A sample taken from people who are available at the time of the study who meet the criteria
What are the advantages of simple random sampling
- Bias free
- Easy and cheap
- Equal chance for every individual
What are the advantages of systematic sampling
- Simple and quick
- Suitable for large samples
What are the advantages of stratified sampling
- Reflects population structure
- Guarantees proportional representation of groups within population
What are the advantages of cluster sampling
- More practical and easy
- Cheaper
What are the advantages of quota sampling
- Quick, easy, inexpensive
- Allows for easy camparison between different groups in population
What are the advantages of opportunity sampling
- Easy to carry out
- Inexpensive
What are the disadvantages of simple random sampling
- Not suitable when population size is large
- Sampling frame needed
What are the disadvantages of systematic sampling
- Sampling frame needed
- Can introduce bias if sampling frame is not random
What are the disadvantages of stratified sampling
- Population must be classified into different strata
- Sufferes same disadvantages as simple random sampling for each strata