Sampling Flashcards
Census
This observes or measures every member of a population
Sample
This is a selection of observations taken from a subset of the population which is used to find out information about the population as a whole
Advantages and disadvantages of census
Advantages:
- It should give a completely accurate result
Disadvantages:
- Time consuming and expensive
- Cannot be used when the testing process destroys the item
- Hard to process large quantity of data
Advantages and disadvantages of sample
Advantages:
- Less time consuming and expensive than a census
- Fewer people have to respond
- Less data to process
Disadvantages:
- The data may not be accurate
- The sample may not be large enough to give information about small sub-groups of the population
Sampling units
These are the individuals of a population
Sampling frame
The sampling units of a population are individually names or numbered to form a list