Salesforce for Business Flashcards

Quiz #1

1
Q

What is salesforce?

A

A system that helps you manage relationships and interactions with customers.

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2
Q

What can be tracked in salesforce?

A

customers with leads, opportunities, accounts and contacts.

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3
Q

What is a lead?

A

A person who expresses some interest in your product or services.

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4
Q

What are considered “leads” in salesforce?

A

Business cards, web submissions, and prospects that express interest in learning more about services.

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5
Q

What happens when you convert a lead?

A

Salesforce creates corresponding account, contact, and opportunity records.

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6
Q

What do the account records entail?

A

company name, industry, number of employees, and location.

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7
Q

What do the contact records entail?

A

name, title, phone, email.

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8
Q

What is an opportunity? (in salesforce)

A

A sale that an employee works on.

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9
Q

What do the opportunity records entail?

A

product, amount, decision makers, close date.

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10
Q

What do cases in salesforce keep track of?

A

questions and help requests.

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11
Q

What are cases associated with?

A

an account.

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12
Q

Why is it helpful to use leads, opportunities, and cases?

A

cut busy work, stay on top of ur deals, follow up w/ prospects faster, and give customers a personalized service.

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13
Q

What is CRM?

A

A system for managing all of your company’s interactions with current and potential customers.

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14
Q

What is CRM used for?

A

keep customer contact details up to date, track every customer interaction, and manage customer accounts.

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15
Q

What is CRM designed for?

A

to improve customer relationships.

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16
Q

What is salesforce?

A

a cloud computing service as a software (or SaaS) company that specializes in customer relationship management (or CRM).

17
Q

How is salesforce used?

A

to improve the workflow of many different business users, including sales, marketing, customer service, supply chain, and human resource teams.

18
Q

Businesses that use Salesforce (1)

A

Healthcare

19
Q

How does healthcare use salesforce?

A

Provides solutions for personalized, connected, and responsive care.

20
Q

Businesses that use Salesforce (2)

A

Government

21
Q

Hows does the government use salesforce?

A

Connects citizens, agencies, and processes in the cloud.

22
Q

Businesses that use Salesforce (3)

A

Higher Education

23
Q

How does higher education use salesforce?

A

uses social, mobile, and cloud to become a connected campus.

24
Q

Businesses that use Salesforce (4)

A

Manufacturing

25
Q

How do manufacturing companies use salesforce?

A

Mobilize sales teams, simplifying order management, and integrating external systems.

26
Q

CRMs are systems that keep customer information in one centralized place.

A

true

27
Q

Through salesforce, companies can access all of their customer information online.

A

true

28
Q

What is Sales Force Automation (SFA’s) primary focus?

A

sales process of products or services to existing clients and managing prospects, with the goal of increasing sales and optimizing conversion (from prospect to customer);

29
Q

What is Customer Relationship Management’s (CRM) focus?

A

managing customer relations with the goal of improving the relationship between the company and the customer (after the prospect becomes a customer).