Salesforce Data Cloud Consultant Flashcards

1
Q

True or False: Sharing Rules and other data restrictions in Core CRM apply to data stored in Data Cloud

A

False

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2
Q

What are the interval periods for each ingestion pattern:
- Batch
- Near Real-Time
- Real-Time

A
  • Batch: hourly
  • Near Real-Time: every 15 minutes
  • Real-Time: every 2 minutes
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3
Q

What are the four Customer Data Platform user permission sets?

A

Customer Data Platform Admin
Customer Data Platform Data Aware Specialist
Customer Data Platform Marketing Manager
Customer Data Platform Marketing Specialist

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4
Q

True or false: Loyalty Management must be installed within the same org to support activation to Loyalty Management.

A

True

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5
Q

True or false: Loyalty Management data can be ingested via bundles to other CRM orgs.

A

True

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6
Q

With S3 Connector, connection information must be provided:

A. When initially configuring the connector within Data Cloud’s setup.
B. Each time a new Data Stream is created.
C. In the header of every Data Stream API request.

A

B. Each time a new Data Stream is created.

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7
Q

Data and files from GCS (Google Cloud Storage) buckets are synced with Data Cloud infrastructure _____________.

A. In Real-Time
B. Every minute
C. Every hour
d. Every day

A

C. Every hour

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8
Q

True or False: You can deploy a standard package to the same org you created it in.

A

False

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9
Q

Packaging S3 and ingestion API data streams with standard packaging:

A. Can only be packaged once, for use in one org
B. Can be packaged repeatedly, for use in one org
C. Can be packaged repeatedly, for use in multiple orgs
D. Can only be packaged once, for use in multiple orgs

A

A. Can only be packaged once, for use in one org

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10
Q

True or false: Without the required data models, installed calculated insights cannot be deployed.

A

True

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11
Q

True or false: Only developer edition orgs can create managed packages.

A

True

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12
Q

Data Kits streamline the package creation process by ________________________ so that you can create and deploy complete solutions on Data Cloud.

A

wrapping around all the independently packageable Data Cloud metadata

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13
Q

True or false: Managed packages support packaging AWS S3 data streams with relationships to both standard and custom data models.

A

False. Managed packages support packaging AWS S3 data stream with relationships to custom data models only.

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14
Q

Currently, Metadata API is used in what parts of Data Cloud?

A
  • AWS Data Streams
  • Ingestion API Data Stream
  • Mobile and Web Data Streams
  • Data Lakes
  • Data Models
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15
Q

Which three Data Cloud metadata objects are available in the Metadata API?

A
  • Data Models
  • AWS Data Streams
  • Data Lakes
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16
Q

JDBC stands for:

And is used for

A

Java Database Connector

Accessing Data Cloud data using external tools

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17
Q

Which objects are currently supported in Lightning Report Builder?

A
  • Data Stream
  • Segment
  • Activation Target
  • Identity Resolution
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18
Q

What are the 5 available Data Cloud flow actions?

A
  1. Data Ingestion for CRM datastream.
  2. Data Ingestion for S3 datastream.
  3. Publish Calculated Insight.
  4. Trigger Identity Resolution Job.
  5. Publish Segments, materialize segments, and activate.
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19
Q

Which of the following is NOT currently supported in Flow Builder?

  • Identity Resolution
  • Calculated Insights
  • Data Streams
  • Activation Targets
  • Segments
  • Activations
A

Activation Targets

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20
Q

True or false: In the CRM org where Data Cloud is provisioned, you use Data Cloud components on the Account Record.

A

False. You use them on the Contact record.

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21
Q

Use __________________ within Data Cloud to view and validate the data that exists in your Data Model Objects (DMO), Data Lake Objects (DLO), and Calculated Insights (CI).

A

Data Explorer

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22
Q

Which of the following objects are NOT currently supported by sharing rules?

  • Data Streams
  • Identity Resolution
  • Calculated Insights
  • Segments
  • Activations
  • Activation Targets
A

Identity Resolution

23
Q

Which of the following reflects the correct order of the Data Cloud Setup process flow?

A. Provision and complete Data Cloud setup, connect to relevant Salesforce Clouds, and configure Admin user

B. Connect to relevant Salesforce Clouds, provision and complete Data Cloud setup, configure Admin user, and configure additional users and permissions

C. Configure Admin user, provision and complete Data Cloud setup, configure additional users & permissions, and connect to relevant Salesforce Clouds

D. Configure additional users and permissions, configure Admin user, provision and complete Data Cloud setup, and Connect to relevant Salesforce Clouds

A

C. Configure Admin user, provision and complete Data Cloud setup, configure additional users & permissions, and connect to relevant Salesforce Clouds

24
Q

What must the Admin user do first when setting up users in Data Cloud?

A. Assign permission sets
B. Setup each user as an admin
C. Create profiles for each user role
D. Configure data sources

A

C. Create profiles for each user role

25
Q

What cannot be used to create a report on Data Cloud data that’s in a DMO (Data Model Object)?

A. Tableau
B. CRM Analytics
C. CRM Reports and Dashboards
D. Marketing Cloud Intelligence

A

C. CRM Reports and Dashboards

26
Q

The Data Cloud standard data model is _______________.

A. Normalized (organized into related tables)
B. Denormalized (combined into a single table)

A

A. Normalized (organized into related tables)

27
Q

In Marketing Cloud, a Data Stream might take the form of a __________________.

A. data extension
B. contact or case
C. Sales Order Customer Entity

A

A. data extension

28
Q

In Salesforce CRM, a Data Stream might take the form of a __________________.

A. data extension
B. contact or case
C. Sales Order Customer Entity

A

B. contact or case

29
Q

In B2C Commerce, a Data Stream might take the form of a __________________.

A. data extension
B. contact or case
C. Sales Order Customer Entity

A

C. Sales Order Customer Entity

30
Q

The Directory attribute of an S3 data source file for a data stream is blank. Why?

A. S3 is denormalized, so the directory attribute doesn’t apply.
B. The file is in the root directory.
C. The Directory attribute is optional with S3 buckets.
D. E = S3^2

A

B. The file is in the root directory.

31
Q

True or false: Compressed archive data stream sources can only contain a single file.

A

True

32
Q

What three additional additional settings are available on the last step of an Amazon S3 data stream configuration?

  • Authentication Details
  • Data Lake ID
  • Schedule
  • Aggregate Mode
  • Preserve Foreign Keys
A
  • Authentication Details
  • Schedule
  • Aggregate Mode
33
Q

_____________ allows generic, customized connections to data sources in addition to those with an existing connector.

A. B2C Commerce Connector
B. Cloud Storage Connector
C. Ingestion API

A

C. Ingestion API

34
Q

What are the three parameters of DATEDIFF()?

A

datepart, startdate, enddate

35
Q

Define Data Lake Object (DLO)

A

The target destination for records from the data streams.

36
Q

Define Master Data Management (MDM)

A

Usually references the system that provides data stewardship and governance across the enterprise.

37
Q

Define Harmonization

A

The process of mapping the ingested data in alignment with the Customer 360 Data Model.

38
Q

Best practice is to __________________ separate data model objects for each data source ingested into Data Cloud.

A. create
B. avoid creating

A

B. avoid creating

39
Q

At which point in the data model configuration process can you add custom attributes?

A. Inventory Data
B. Inspect Field-Level Data
C. Configure Mapping
D. Configure Relationships

A

C. Configure Mapping

40
Q

Data Explorer UI only displays up to ___(1)___ records and at most __(2)__ attributes.

(1) A. 40
(1) B. 100
(1) C. 200
(1) D. 500

(2) A. 6
(2) B. 8
(2) C. 10
(2) D. 15

A

(1) B. 100
(2) C. 10

41
Q

What are the Starter Data Bundles available in the Data Cloud CRM Connector?

  • Net Zero Cloud Bundle
  • Loyalty Management Bundle
  • Service Cloud Bundle
  • Analytics Cloud Bundle
  • Sales Cloud Bundle
A
  • Loyalty Management Bundle
  • Service Cloud Bundle
  • Sales Cloud Bundle
42
Q

Which permissions are required to expose a Salesforce object to Data Cloud? Select all that apply.

  • Create
  • Edit
  • View All
  • Read
  • Modify All
A
  • View All
  • Read
43
Q

True or false: An object can be ingested more than once.

A

False.

44
Q

What is the purpose of Data Explorer? (choose all that apply)

  • To inspect calculated insights
  • To view over 250 records and 25 attributes
  • To inspect only DMOs and DSOs
  • To enable validation of the configured mappings for DMOs
  • To inspect initial values and validate formula fields for DSOs
A
  • To inspect calculated insights
  • To enable validation of the configured mappings for DMOs
  • To inspect initial values and validate formula fields for DSOs
45
Q

Which objects must be mapped to the Individual DMO to enable the unification and activation process to work? (choose all that apply)

  • Contact Point
  • Purchase Order
  • Party Identification
  • Unified Individual
  • Customer Profile
A
  • Contact Point
  • Customer Profile
46
Q

Which of these fields directly impact matching during the unification process?

  • Party Identification Id (PK)
  • Party Identification Type
  • Identification Name
  • Identification Number
A
  • Party Identification Type
  • Identification Name
  • Identification Number
47
Q

True or False: Anonymous Individual records are excluded from the known profile utilization consumption, even when they’re included in the Identity Resolution.

A

True

48
Q

Which match rule allows you to unify records based on an external loyalty ID?

A. Exact email
B. Exact party ID
C. Exact org ID
D. Exact loyalty ID

A

B. Exact party ID

49
Q

Name the three segment Publish Schedule options.

A
  • Don’t refresh
  • 12 hours
  • 24 hours
50
Q

True or false: Streaming insights are currently supported in segments.

A

False.

51
Q

Segmentation operators filter on _____________ of aggregation data.

A. two weeks or less
B. two months or less
C. two years or less
D. an unlimited amount

A

C. two years or less

52
Q

In Streaming Insights SQL queries, aggregation can only be _________ or __________.

A

SUM or COUNT

53
Q

At a high level, ________(1)________ are Batch Activations, whereas ________(2)________ act on real-time streaming data.

Match to blanks:

  • Data Actions
  • activations on segments
A

(1) activations on segments
(2) Data Actions