Roles of gallery

Question 1

intention/aim of public galleries

Answer 1

• educate/inform the general public (schools + unis)
• collecting + promote artworks
• devoted to : EPPCC

Question 2

What does EPPCC stand for

Answer 2

educate
present
promote
collect
conserve

Question 3

what is education in public art galleries?

Answer 3

• public galleries is an edu. resource
• teach the pub. abt. culture/artistic heritige
  -school groups, free pub. tours, proff. dev. for teachers
• behind the scene tours
  -education officers emplyed

Question 4

what is presentation in public art galleries

Answer 4

• pub. gallery must decide on exhib. program which will present the best exhib. to the public to ensure attendence
  -exhib. = sourved from own collections and travelling exhib.
  -the exhib. space and design is a vital part of presentation
• conditions such as temperture and humidity must be maintained to ensure works are presented at their best

Question 5

promotion

Answer 5

-pub. gallery must ensure it provides an interesting venue for pub. view
- exhib. mist be held that will engage with pub.
-must consider how they will promotoe exhib.
-public galleries promote thriugh variety sources e.g social media
- memberships
-target audiences- e.g publications for students, staff

Question 6

what is collection in public galleries

Answer 6

-pub. gallery = a custodian of art behalf of pub.
- must develop, maintain and conserve their collection for future gen.
- collection in pub gallery is viewed

Question 7

what is conserve in public galleries?

Answer 7

• pub. galleries employ conservationb care whilst in storage + display
• conservators first role iy to prevent work from being damaged
• conservation in a large, public gallery is complex + costly
  -restore work that has been damaged

Question 8

commerical galleries

Answer 8

• makes money through selling + lending contemporary and historical artworks to collectors or the public,
• no gov. fumnding
• dramated changes for commerical galleries
  –> internet/online purchansing

Question 9

commerical galleries intention/aim

Answer 9

• to sell the work of their represented artists
• often privately owned and operated and in the business of dealing in art

Question 10

Method and Intention Commerical galleries acrynomn

Answer 10

R epresent
$ ell
P romote
C ollect

Question 11

Represent

Answer 11

• commerical galleries carefully select their own “stable” of artists to represent
• they are responsible for marketing, promoting and exhibiting their artists
• generally mid to late career established artists are rep. to major commerical galleries
• commercial galleries will create a unique style
  -hold solo and group exhib. for their artists

Question 12

$ell

Answer 12

• commercial gallery is like any other business
• commissions charged on the sale of works
  -simple sales- people walk to gallery and purchase “:off the wall”
• complex sales - work with buyer/investor

Question 13

promotion

Answer 13

• advertising/,marketing - mailing lists of collectors, fliers, newsletters
• free advertising
• hold and organise gallery openings for artists
  -exposure for the gallery

Question 14

collection

Answer 14

-commerical galleries maintain stock rooms of their own artists work to complement their exhibition
- the gallery must keep further sanples of an artists work

Question 15

Artist run initiative

Answer 15

• ARI’s = flexible for emerging artists –> valuable stepping stones.
• establishing themselves as profressionals
• mainly non-profit organistaion
• good for artists attempting to take control and direction of their careers

Question 16

intention of the ARI

Answer 16

H elp artists form a style
E xperimental spaces
L earn about spaces
p rovide those with a lack of “body” work to seek rep

(HELP)