ROLE OF CONSUMERS Flashcards
Demand
the quantity consumers are able and willing to buy at a certain price
Market price
Created by the interaction of demand and supply, how much something costs (equilibrium price)
Excess supply
Too much of a good in the market (price decrease)
Excess demand
Too much demand for a good (prices upwards)
Law of demand: centris paribus
A change in price will lead to a change in the quantity demanded
Law of demand: negative relationship
Relationship between two variables is negative if the slope in a corresponding graph is negative
Determinants of demand
Price
Non-price determinants of demand (5)
Income of consumers, price of other goods (substitutes), changes in consumer preferences, change in consumer expectations, population