Rhetorical Devices Flashcards
Rhetoric
The art of effective or persuasive speaking or
writing, especially by utilizing figures of speech and
other compositional techniques
There are 3 rhetorical argument types (ethos, logos,
and pathos), also known as “appeals”
There are many different rhetorical devices
(metaphor, simile, hyperbole, anaphora, etc.) used
to help develop these appeals
Rhetorical Triangle
speaker = ethos Audience = pathos message = logos
Ethos
An appeal that relies on the speaker’s credibility
and trustworthiness, I and Me, speaker must sound credible, audience wants to listen to the speakers message bc they respect him as an individual
PATHOS
An appeal that relies on influencing the audience’s
emotions,
Powerful stories, examples, or descriptions that include
inspirational moments or sad/unbearable situations
➢ Incorporates stark contrasts and figurative language to
describe situations, ideas, or images
➢ Includes repetition to emphasize powerful points
➢ Includes powerful word choices that are chosen carefully
to elicit specific emotions
Logos
An appeal that relies on logic, evidence, and reason
➢ Facts or statistics
➢ Dates and times of events
➢ Logical statements that the audience can relate to
through reason and past experience
➢ Incorporates “evidence” that is (or appears to be)
backed up by research
Juxtaposition
Placing two contrasting images or ideas next to
each other for dramatic affect
Anaphora
Repeating the same word or phrase at the
beginning of successive clauses, sentences, or
paragraphs
Epistrophe
Repeating the same word or phrase at the END of
successive clauses, sentences, or paragraphs
Euphemism
Taking something that would be particularly
negative (harsh, cruel, scary, etc.) and phrasing it in
a much more positive light
Passed away then died
Preowned not use
Hyperbole
An exaggeration used to emphasize a particular
point or argument
Parallelism
Constructing different parts of a complex sentence
in an equal manner by using the same grammatical
structures.
Ex: That’s one small step for man, one giant leap for mankind
Rhetorical Question
Using hypothetical questions (ones where the
answer is already implied) to add evidence to a
critical argument
Understatement
Using targeted phrasing to make a very important
development or occurrence sound less important
than it really is
Ex: “He is not too thin” talking about someone obese
Amplification
Repeating an important word or phrase while
adding more details and examples to it each time
Paradox
Contradictory ideas that might sound illogical, but
with further investigation, might possibly be true