RHETORIC IN THE ENLIGHTENMENT PERIOD

Question 1

The Enlightenment Period focused on:

Answer 1

style and delivery; aesthetics

Question 2

What is Giovanni Batisa Vico’s Concept of Ingenium?

Answer 2

Humanisation of nature;intuitive and poetic rather than rational (eloquence)

Question 3

What is Thomas Sheridon’s Elocutionary Movement about?

Answer 3

Good delivery connects people to the message; and focuses on body language

Question 4

What is Hugh Blair’s Belleristic Movement about?

Answer 4

Focused on language; ‘beautiful letters’; and focuses more on the reception of the audience

Question 5

Differentiate Pierre Bourdieu’s High Art and Popular Culture (Under Theory of Capital and Class Distinction)

Answer 5

Popular Culture = Mass Culture
High Art = Elitism

Question 6

What are the three forms of capital?

Answer 6

Economic - Money
Social - Family/Peers
Cultural - Knowledge/Skills

Question 7

What is Habitus synonymous with?

Answer 7

Taste

Question 8

According to Lord Kames’ Elements of Criticism, and under the 01 Discussion of Human Nature, what are the two internal senses of man (sense of beauty and deformity)?

Answer 8

1. Moral Sense - We judge actions (good or bad)
2. Sense of taste - We judge objects (beautiful or ugly)

Question 9

What is Kames’ talking about on 02 - Human Nature and Fine Arts?

Answer 9

a. Beauty of Language - appropriateness of the level of language
b. Language of Passions - diction; with regard to syntax
c. Comparisons
d. Figures

Question 10

What is George Campbell’s Philosophy of Rhetoric?

Answer 10

1. Intuitive Evidence - brings immediate assent
2. Deductive Evidence - follows reasoning

Question 11

What is Campbell’s view on Human Nature?

Answer 11

1. Man is limited in learning by what they are accustomed to.
2. Man learns best when there is reason for knowing.
3. Man knows only in terms of his existing body of knowledge.

Question 12

What are Campbell’s Four Ends of Rhetoric?

Answer 12

1. Instruct - enlighten the understanding
2. Entertain - please the imagination
3. Elicit Emotion - move the passions
4. Induce Action - influence the will

Question 13

What is Kames’ understanding about rhetoric?

Answer 13

The true source of rhetoric resides in senses and feelings.

Question 14

What is Kames’ Personification about?

Answer 14

Being agitated by passion causes us to bestow sensibility upon inanimate things. (Stars are watching)

Question 15

What is Kames’ Hyperbole about?

Answer 15

Striking the mind by surprise and convicting that the object is greater or less than in reality. (Ex: Million Reasons)

Question 16

What is Kames’ Metaphor about?

Answer 16

Gratification in finding resemblance (You’re my kryptonite)