Rhetoric Flashcards
rhetoric
art of persuasion
audience
the group or individual to whom a speech or written work is directed to
3 rhetoric appeals
ethos logos and pathos
ethos
appeal to credibility of the speaker; also appeals to your values/ beliefs
intrinsic ethos
created from within the text from style and tone and the authors treatment of differring viewpoints.
extrinsic ethos
comes from the outside the text; authors reputation
pathos
appeal to emotion
logos
an appeal logic and reasoning
rhetorical devices
techniques to make language more memorable and persuasive.
rhetorical question
a question asked in a way that no answer is expected or needed
parrallelism
use of a series of words, phrases or sentences that have similar grammatical form
anaphora
repition of a word or phrase at the beginning of successive clauses or sentences
connotative diction
writers choice of words because of their association or implications
euphemism
substitution of an inoffensive term (passed away to died)
imagery
painting pictures with words through the use of sensory language