Reverse Selling Scripts Flashcards
You are calling a prospect back in March. You last called them in January. What do you say?
“Hey we talked back a couple months ago. We talked about getting together in March. I’m just following up to see if it might still make sense or not for us to do that at this point.”
How do you respond to this question: “What are you going to do to sell my house?”
“Here what I’ll get done: I’ll position your home is the market so that rather than us compete for buyers, I’ll have buyers compete with each other for your home resulting in your getting the price that works for you or more which is exactly what you want, am I right?”
Or
“I’m going to put your property in front of all the buyers with the highest qualifications who are willing to pay the most for houses just like yours.”
What do you say when a prospect tells you they’re not ready to sell?
“Is there maybe, a good time in the future that you would like me to give you a call back, where at that point it might make sense for us to have a conversation about potentially getting together?”
What aspect of motivation does this question uncover?
“Makes sense with how crazy this market is… could I just ask, If you got an offer on the home with the price and terms that did make sense for you, is selling something that just still wouldn’t make any sense at all at this point?”
Desire
What aspect of motivation does this question uncover?
“Yeah and if we did end up listing the home, if you got an offer right away, would there be any conflicting issues that that might cause?”
Ability
What aspect of motivation does this question uncover?
“You have a beautiful home, what are you looking for that you don’t have now?”
Reason
What aspect of motivation does this question uncover?
“How important is it for you to sell quickly?”
Timeline
What aspect of motivation does this question uncover?
“I’d love the opportunity to earn your business when the time is right, how open would you be to meeting with me down the road?”
Timeline
If a prospect has the desire to sell, the ability to sell, the reason to sell, and a timeline for selling, what do you say when a prospect tells you to call them back next week or in a month?
“Listen Mr. Prospect, you know, does it even make sense for us to have another conversation in a week because trust me you can tell me now if you’re not interested, I mean the last thing I want to do is be that annoying realtor that chases you down if you’re not interested”
What do you say when a prospect tells you they have a different realtor?
“No worries at all, I totally understand that. Well I’m just going to be completely honest with you. I would still love to have the opportunity to earn your business and so would you be totally opposed to maybe having my team and I stop by one day this week just to see what we might have to offer?”
What is this an example of?
- “John? John, this is Kollin, I’m a realtor, I don’t think we’ve ever spoken before…”
Step 1 of the sales call: The Pattern Interrupt
What is this an example of?
- “John? John, this is Brandon, I’m a realtor and listen, I know this call is out of the blue…”
Step 1 of the sales call: The Pattern Interrupt
What is this an example of?
- “John? John, this is Brandon, I’m a realtor, I was hoping you could help me out for a quick second…”
Step 1 of the sales call: The Pattern Interrupt
What is this an example of?
- “John? John, this is Brandon, I’m a realtor, and I know you weren’t expecting my call…”
Step 1 of the sales call: The Pattern Interrupt
What is this an example of?
- “John? John, this is Brandon, I’m a realtor and I didn’t know if I should even call you…”
Step 1 of the sales call: The Pattern Interrupt
What is this an example of?
- “John? John, this is Brandon, I’m a realtor, and I’m sure you don’t like getting calls like this as much as I don’t like making them…”
Step 1 of the sales call: The Pattern Interrupt
What is this an example of?
- “John? John, this is Brandon, I’m a realtor and listen, before you hang up…”
Step 1 of the sales call: The Pattern Interrupt
What is this an example of?
“I was hoping to ask you a quick question, would that be okay?”
Step 2 of the sales call: Getting permission:
What aspect of motivation does this question uncover?
- “If you got an offer that made sense, would that be something you be opposed to?“
Desire