RESOURCES Flashcards

1
Q

WHAT IS COMPETITIVE ADVANTAGE

A

SOMETHING THE COMPANY HAS OR DOES THAT WILL GIVE AN ADVANTAGE OVER ITS RIVALS

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2
Q

WHAT ARE THE TYPES OF COMPETITIVE ADVANTAGE?

A

COST ADVANTAGE - WHEN THE COMPANY SELLS SIMILAR PRODUCTS, BUT FOR A LOWER PRICE
DIFFERENTIATION ADVANTAGE - WHEN THE COMPANY SELLS UNIQUE PRODUCTS FOR A HIGHER PRICE

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3
Q

DEFINE RESOURCES AND THEIR ROLE IN FIRM’S SUCCESS

A

RESOURCES ARE HUMAN, FINANCIAL, PHYSICAL AND KNOWLEDGE FACTORS THAT PROVIDE A FIRM THE MEANS TO PERFORM.
THE MAIN ROLE IS TO INFLUENCE IN THE COMPANY’S STRATEGIC CHOICE.

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4
Q

WHAT AR TANGIBLE AND INTANGIBLE RESOURCES

A

TANGIBLE RESOURCES ARE PHYSICAL ASSTES A COMPANY’S OWNS (RAW MATERIAL, EQUIPMENT, LAND)
INTANGIBLE ASSETS ARE THE TECHNOLOGIES, REPUTATION AND CULTURE THAT THE FIRM HAS

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5
Q

WHAT ARE CAPABILITIES?

A

ARE A COMBINATION OF PEOPLE, PROCESSES AND ASSETS USED TO TRANSFORM INPUTS IN OUTPUTS

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6
Q

NAME THE ORGANIZATIONAL CAPABILITIES?

A

ORGANIZATIONAL COMPETENCE ( THE CAPACITY TO PERFOM AN ACTIVITY)
ORGANIZATIONAL CAPABILITY ( IS AN INTERNAL CAPABILITY THAT IS PERFORMED BETTER THAN ANOTHER INTERNAL CAPABILITY)
CORE COMPETENCE ( IS A WELL PERFORMED CAPABILITY THAT IS CENTRAL TO THE ORGANIZATION’S STRATEGY)
DISTINCTIVE COMPETENCE ( IS A CAPABILITY THAT IS PERFORMED BETTER THAN THE COMPANY’S RIVAL)

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