research stuff - Jackson Flashcards

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1
Q

What is primary data?

A

Information collected by sociologists themselves for their own practise

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2
Q

What is secondary data?

A

Information collected or created by someone else for their own purpose, but other people and sociologists can use it also.

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3
Q

What is quantitative data?

A

numerical

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4
Q

What is qualitative data?

A

descriptive data, gives a feel for what something is like, gives opinions.

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5
Q

what is covert research?

A

when the researcher’s identity and purpose is kept hidden from participants

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6
Q

what is validity?

A

a method that produces a true or genuine picture of what something is like

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7
Q

what is reliability?

A

a method that when repeated by another researcher will give the same results.
it is repeatability.

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8
Q

what is representativeness?

A

whether or not the participants selected are a good representation of the whole sample

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9
Q

what do interpretivists believe?

A

think an understanding of society is only one interpretation and not objective, so they do not think you can study people scientifically.
they believe there is no objective reality, individuals construct their own meanings, our actions are based on those meanings not external factors.

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10
Q

what do positivists believe?

A

think we can understand society in an objective or factual way. so they try to observe and measure it scientifically.

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