Research Methods Flashcards
Social research can be ..
some methods require the use of..
researchers may also use …
Social research can be conducted for a number of purposes and these reasons influence the choice of methods used
some methods require the use of experiments to test a hypothesis
researchers may also use primary or secondary data or a combination of the two
Methodology…
Methodology refers to the methods researchers use to collect data and philosophy
Quantitative data consists of ..
Quantitative data consists of data in numerical form for example, the number of females and males passing an exam
Qualitative data is …
Qualitative data is any data that is not numerical such as written description, diary entries, photographs, recorded music or radio programmes
Primary resources …
these can b…
Primary resources are those sources of data that are produced directly by a sociologist conducting research such as the results of experiments all the answers obtained from questionnaires and interviews
these can be qualitative and quantitated data
Secondary sources …
for example …
Secondary sources consist of existing data produced by someone else for example government statistics or the results of an experiment conducted by another researcher
Methodological pluralism..
Methodological pluralism refers to the use of a variety of methods and types of data in a single research study
Triangulation refers …
This may include using…
Triangulation refers to the use of a variety of methods and different types of data to cross check that the results obtained by one particular method are valid and reliable
This may include using qualitative unstructured interviews to check against responses to a quantitative survey
What term refers to the use of a variety of methods and different types of data to cross check that the results obtained by one particular method are valid and reliable
Triangulation
Methodological pluralism
The use of a variety of methods and types of data in a single research study
Triangulation
The use of a variety of methods in different types of data to cross check that the results obtained by one particular methods are valid and reliable
Methodology refers to …
Methodology refers to the methods research is used to collect data as well as the philosophy underlined the production of sociological data
Sociologists fall into two…
Sociologists fall into two groups depending on what they think the best way to study society is positive test or interpretivist these viewpoints will then impact on their choice of research method
Positivism refers to …
positivist methods produce …
Positivism refers to the belief that there are social facts that can be studied objectively using methods that are similar to the natural sciences
positivist methods produce quantitative data on social patterns and trends which can be used to explain society
Positivist research methods include:
Positivist research methods include: Laboratory experiments. The comparative method. Social surveys. Structured questionnaires.
Positivist research methods include:
Positivist research methods include: Formal/structured interviews. Non-participant observation. Official statistics. Content analysis.
Interpretivism implies…
Interpretivism implies that people are conscious of their personal beliefs, meanings, values, and interpretations, and that these influence the way they act.
From an interpretivist perspective, the researcher attempts..
From an interpretivist perspective, the researcher attempts to gain an in-depth understanding of how people see and understand the world around them by putting themselves in the position of those being studied; to understand things from their point of view.
Interpretivists use qualitative methods in order to study social phenomena,including:
Interpretivists use qualitative methods in order to study social phenomena, including:
Uncontrolled field experiments.
Open-ended questionnaires.
Unstructured interviews.
Overt and covert participant and non-participant observation.
Personal accounts, using personal documents such as diaries and letters.
Factors that Affect the Choice of Topic
Factors that Affect the Choice of Topic
The sociologist’s perspective, society’s values, practical factors and funding can all affect the choice of topic in a sociological study.
… will affect what they want to study.
E.g. Marxists would be interested in …
The theoretical viewpoint the sociologist has will affect what they want to study.
When values in society change so does …
For example … led to further research on gender equality.
When values in society change so does the focus of the research sociologists undertake.
For example the increase of feminism in 1960’s led to further research on gender equality.
___ can be a barrier to studying a topic.
For example …
Accessibility can be a barrier to studying a topic.
For example studying global corporations may prove difficult to gain a sample and an insight.
To undertake research sociologists often need…
There are funding bodies who can…
As the funding body is paying …
To undertake research sociologists often need funding to cover the costs of their study.
There are funding bodies who can provide economic support such as the Economic and Social Research Council (ESRC).
As the funding body is paying for the research they may state what they want to be studied.