Research Methods Flashcards
What is the independent variable
The variable the researcher manipulates (experimental conditions)
What is the dependent variable
The variable being measured (must be operationalised)
What is an extraneous variable
Any variable that COULD affect the DV (not IV)
What is a confounding variable
A variable that HAS affected the DV (not IV)
What is a lab experiment
- Researcher directly manipulates IV to see effect on DV
- Controlled environment
- PPs randomly allocated to condition
What is a Field Experiment
- Researcher directly manipulates IV to see effect on DV
* Takes place in real world
What is a Natural Experiment
• Researcher makes use of naturally occurring IV to see effect on DV
• What is a quasi-experiment
- Researcher makes use of naturally occurring IV to see effect on DV
- IV is a difference between people that already exists (gender, age)
Strengths of Lab Experiment
• High level of control over variables.
- Prevents EV from becoming CV
• Cause and effect is easy to identify
• Easy to replicate by other researchers
- Check if findings are similar then the results are reliable
Weaknesses of Lab Experiments
- Strong chance of demand characteristics
- Setting is artificial
- Lacks mundane realism
- Lacks ecological validity
Strengths of Field Experiments
• Setting is real
- More mundane realism
- More ecological validity
• Cause and effect is easy to identify
• Less chance of demand characteristics
-PPs may not even be aware they are in a study
Weaknesses of field experiments
• Less control of EV
- DV effect wouldn’t be caused by IV
- Less valid
• Less control of sample
-Generalisability&Representativeness
• Difficult to replicate
Strengths of Natural Experiements
• High mundane realism
-High ecological validity
• Useful to use when it’s impossible/unethical to manipulate the IV/sample
Weaknesses of Natural Experiments
• Less control of EV
- DV effect wouldn’t be caused by IV
- Less valid
- Difficult to replicate
- Difficult to determine cause and effect
Strengths of Quasi-Experiments
• High mundane realism
-High ecological validity
• Useful to use when it’s impossible/unethical to manipulate the IV/sample
Weaknesses of Quasi-Experiments
• Less control of EV
- DV effect wouldn’t be caused by IV
- Less valid
- Difficult to replicate
- Difficult to determine cause and effect
What is an observation
Researcher watches/listens to PPs engaging in behaviour being studied
What is a Non-Participant Observation
Researcher is not directly involved with interactions of PPs
What is a Participant Observation
Researcher is directly involved with interactions of PPs
What is a Covert Observation
Psychologist goes undercover
Group is unaware they are being observed
What is an Overt Observation
Group knows about observation+psychologist researcher
What is a Natural Observation
- Researcher observes PPs in their own environment
* No deliberate manipulation of IV
What is a Controlled Observation
- Researcher observes PPs in controlled environment
* IV is directly manipulated
Strengths of Naturalistic Observation
• Pps usually unaware of being observed (covert)
- no observer effects
- no demand characteristics
- higher validity
• High mundane realism / ecologically valid
-results can be generalised
• Useful when manipulating IV is difficult or unethical