Research Methodology - Part 1 Flashcards

1
Q

What is Research Method?

A

-What we are applying for the test. (tools selected for the test)
-Carries out experiments such as surveys etc.
-Applied in the later stage of the research
-Comprises of different investigative techniques for the research study.

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2
Q

What is Research Methodology?

A
  • The procedure of the research.
  • Done during the initial stages of research.
  • It is basically how a researcher systematically designs a study to ensure valid and reliable results.
  • Involves: research aims, objectives and research questions
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3
Q

What are the two kinds of Data? Explain each.

A

There are two kinds:
Primary Data

  • First hand data/ information.
  • It is data generated by the researchers in the - form of surveys, interviews, experiments.
  • It is reliable and authentic and collected for - the purpose.
  • It is time consuming and expensive.

Secondary Data:

  • Second hand data/ information.
  • Already recorded by other researchers and - - not a current research problem.
  • It is not original data.
  • Economical and time saving, but may not be as reliable.
  • It is easily accessible.
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4
Q

What are the two ways of data collection?

A

There are two: Quantitative and qualitative data collection

Quantitative Data

- Data is collected in the form of numbers. 
- Attributes and Variables are quantified in some manner. 
- These numbers hold certain implications based on the value. 
- For instance: 
	○ There is a statement - 'I am smart', the options are 1 is Agree, 3 is Disagree, and 2 is somewhat. 
	○ This is a quantitative data. (standardised scale)
	○ Statistical analysis such as descriptive or inferential statistics can be used for this type of data. 

Qualitative Data

- Data is collected in the form of text, videos or interviews. 
- Mainly used for forming theories, hypotheses and understandings. 
- Focuses on conceptual and descriptive understanding. 
- Descriptive statistics is rarely used. 
- Typically unstructured or semi structured.
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5
Q

What is observation?

A

It is a research method, which involves watching the participants of a specific behavior at a natural setting.

- They are essential for gathering empirical data 
- They can be categorised into different contexts, researcher involvement and structure. 
- Understanding these categories allows the researchers to choose the appropriate method for their studies. 
- Done to understand the frequency, duration of that particular behavior.
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6
Q

What are the limitations of the observation method?

A
  • It is expensive
    • Information provided through the observation method is limited
    • Unforeseen circumstances may affect the task of observing.
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7
Q

What are the various types of observations?

A
  • Structured observation
    • Unstructured observation
    • Participant observation
    • Non-participant
      observation
    • Controlled Observation
      Naturalistic observation
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8
Q

Explain Structured and unstructured observation

A

Structured observation:
- There are guidelines or a criteria checklist for data collection
- Allows systematic comparisons
- However it may overlook the spontaneous behaviours

Unstructured observation:
- No strict guidelines, more flexible
- Allows the researcher to explore a wide range of behaviours
However it can lead to challenges in data analysis and consistency

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9
Q

Explain Participant and Non-participant observation

A

Participant Observation:
- The researcher is a part of the group
- Allows the researcher to feel what the other members are feeling.
- Provide deep insights on social dynamics and behaviour of the subject
- However can introduce researcher bias and affect the authenticity of data collection

Non-participant Observation:
- Which the researcher does not make any efforts to be a part of the group.
- Reduces bias and influence and allows more objective data collection
However, it limits depth of understanding behaviours

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10
Q

Explain Controlled and Naturalistic observation

A

Controlled observation:
- The variables can be manipulated.
- we use mechanical (or precision) instruments as aids to accuracy
and standardisation. ( structured environment)
- Enhances reliability
- However it may lead to less natural behaviour, due to artificial settings.

Naturalistic/ Non-controlled observation:
- type of observation is to get a spontaneous picture of life and persons
- No interference towards the subjects.
- Allows the researcher to collect authentic data, reflecting real life behaviours.
- However it can be challenging to control the variable in a natural setting.

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11
Q

Explain Overt and Covert observations:

A

Overt and Covert observations:
- Overt - the participants are aware of being observed.
- Covert - the participants are unaware of being observed.

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12
Q

What are the ethical considerations in the Observation method

A
  • Ethical considerations are crucial in all observation methods to protect participants’ rights.
    • Researchers must obtain informed consent, especially in participant observations.
    • Maintaining confidentiality and being sensitive to the impact of observation on subjects is essential.
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