Representations Flashcards

1
Q

Hall - Theories of Representation

A
  • Representation is not about whether media reflects or distorts reality, because there is no objective ‘true’ reality.
  • Meaning can be contested
  • Representation implicates an audience in creating its meaning
  • Power tries to fix the meaning of a representation in a ‘preferred meaning’
  • Creating deliberate anti-stereotypes is still to attempt to fix the meaning (albeit in a different way)
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2
Q

Gauntlett - Identity Theory

A
  • In the modern world it’s now expected that individuals make choices about their identity and lifestyle
  • Online media offer people a route to self-expression, and therefore a stronger sense of self
  • People still build identities, but through everyday, creative practise
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3
Q

Van Zoonen - Feminist Theory (Patriarchal culture)

A
  • Female bodies as objects vs Male bodies as spectacle
  • Gender is contextual - its meaning relies on cultural and historical contexts
  • VZ disagrees that the internet is a tech close to women and femininity; these views are too simple and based on the idea of an essential femininity, whereas there is a rich diversity of ways this can be expressed.
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4
Q

bell hooks - Feminist theory (Intersectionality)

A
  • Intersectionality refers to intersections of gender, race, class and sexuality to create a ‘white supremacist capitalist patriarchy’
  • She argues that black women should develop an ‘oppositional gaze’ that refuses to identify with characters.
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5
Q

Butler - Gender Performativity

A
  • Gender is in how we perform our gender roles - there is no essential gender identity
  • Performativity is a repetition that becomes naturalised with the body
  • ‘Gender trouble’ for those who do not fit heteronormative sensibility
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6
Q

Gilroy - Ethnicity and Post-Colonial Theory

A
  • The African diaspora via slave trade has now constructed a transatlantic culture that is simultaneously African, American, Caribbean and British - the ‘Black Atlantic’
  • Britain has failed to mourn its empire - ‘post-colonial melancholia’ is an attachment to an airbrushed version of British colonial history, which causes criminalising immigrants and an ‘Us/Them’ mentality
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