Representation Flashcards
Sapir-Whorf hypothesis
the language we use determines how we see the world
Loftus
did research into how verbs used in questions can affect memory, using eye witness testimony of a car accident
Deutscher
suggests a soft version of thr Sapir-Whorf hypothesis - rather than determining how we think, language creates ‘habits of mind’
linguistic determinism
linkd to S-W hypothesis - language determines how we think and see the world
linguistic reflectivism
language reflects our values and attitudes rather than determining them
habits of mind
according to Deutscher, the language we speak creates these - e.g. if our language has gendered nouns, it makes us think more about gender
Aitchison
a refectivist who discusses ‘the euphemism treadmill’ - we have to keep changing the language we use for some groups because of semantic derogation
semantic derogation (or perjoration)
the meaning of a word deteriorates over time
asymmetry
words which seem to be pairs do not have equal connotations, and this reveals unequal power relations
marked terms
terms which are different when they refer yo different groups
stereotypes
a narrow view of a whole group based on a few characteristics - can be created and reinforced by language used about that group
politically correct language
language which is intended to avoid offence and be inclusive
collocation
words and phrases that often occur together within a specific context
commutation test
change a key word or image in aa text for another word or image to see how this affects meaning
Norberg
In 2016 Catherine Norberg investigated collocations of the word girl and the word boy online.