Relevant Case Study Revision Flashcards

1
Q

Name Stuart Hall’s Theory and what it involves.

A

Reception Theory - States that a media text is encoded with different values and messages by the producer and decoded by the audience/viewer.

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2
Q

What are the different ways a text can be decoded, stated by the Reception Theory?

A

Dominant Reading, Oppositional Reading and Negotiated Reading.

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3
Q

What is meant by a “Dominant Reading”?

A

When the viewer agrees with everything in a media text. This is considered a successful reading.

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4
Q

What is meant by a “Oppositional Reading”?

A

When the viewer disagrees with everything in a media text. This is considered an unsuccessful reading.

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5
Q

What is meant by a “Preferred Reading”?

A

When the viewer agrees with parts of the media text, but creates their own views on the rest. This is still considered a successful reading.

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6
Q

What is Abraham Maslow famous for?

A

The Hierarchy of Needs.

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7
Q

How many levels are there in Maslow’s Hierarchy of Needs, and what are they?

A
  1. Physiological, Safety, Belonging, Esteem and Self-Actualisation.
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8
Q

From bottoms to top, what is the order of needs in Maslow’s Hierarchy of Needs?

A

Physiological, Safety, Belonging, Esteem and Self-Actualisation.

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9
Q

What is “Physiological Needs” about? What layer of the Hierarchy of Needs is it?

A

About acquiring the essentials to live, such as Food, Water, Sleep, Breathing, Homeostasis etc.
This is layer 5 (Bottom).

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10
Q

What is “Safety Needs” about? What layer of the Hierarchy of Needs is it?

A

About ensuring safety in yourself and others. This can be safety in the Body/Health, Family, Employment, Property, Resources etc.
This is layer 4 (Second from Bottom).

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11
Q

What is “Belonging Needs” about? What layer of the Hierarchy of Needs is it?

A

About friendship and love to you and others.

This is layer 3 (Middle).

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12
Q

What is “Esteem Needs” about? What layer of the Hierarchy of Needs is it?

A

About gaining confidence through Achievement, Respect, Self Esteem etc.
This is layer 2 (Second from Top).

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13
Q

What is “Self-Actualisation Needs” about? What layer of the Hierarchy of Needs is it?

A

About being intellectual. This is the in the form of Morality, Creativity, Problem Solving, Lack of Prejudice etc.
This is layer 1 (Top).

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14
Q

What is Tzvetan Todorov famous for?

A

Theory on Plot Structure.

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15
Q

What is Todorov’s Theory about?

A

That every text follows the same plot of Equilibrium, Dis-Equilibrium, New-Equilibrium.

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16
Q

When did First-Wave Feminism occur?

A

19-20th Century.

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17
Q

What was the objective of First-Wave Feminism?

A

Spreading awareness of Legal Issues with Women’s rights and gaining equality for Women.

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18
Q

What is Vladimir Propp famous for?

A

Theory on Character Archetypes.

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19
Q

What is Propp’s Theory about?

A

That every text has the same character archetypes to drive the plot.

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20
Q

What Archetypes are there in Propp’s Theory?

A

Hero, Villian, Princess (and Father), Dispatcher, False Hero, Donor and Helper.

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21
Q

What is Roland Barthes famous for?

A

Codes in Narratives.

22
Q

What is Enigma Codes about?

A

When the producer of the text controls how much they want the audience to know about the text at any given time. Used to create mystery in the narrative.

23
Q

What is Action Codes about?

A

Where events or actions in the story develop the narrative of the text.

24
Q

What is Blumler and Katz famous for?

A

Uses and Gratifications Theory.

25
Q

What is the Uses and Gratifications Theory about?

A

That a media consumer choose how they consumer the media they see.

26
Q

What are the 4 Basic Needs of a user? (Uses and Gratifications)

A

Diversion, Personal Relationships, Personal Identity and Surveillance.

27
Q

What is “Diversion” about?

A

The need to escape from everyday life in order to relax.

28
Q

What is “Personal Relationships” about?

A

That people use the media in order to form relationships with others and be part of a social group.

29
Q

What is “Personal Identity” about?

A

That media texts can be used to find out about ourselves by seeing parts of us reflected in others presented in the media.

30
Q

What is “Surveillance” about?

A

That the media is used to find out about what is going on around us.

31
Q

What is Tessa Perkins famous for?

A

Stereotypes Theory.

32
Q

What does the Stereotype Theory state?

A

That Stereotypes aren’t always: negative; about the less powerful; can be about own social groups; false; can change over time.

33
Q

What different types of sound are there? Try and name 5 or more.

A

(Non) Diegetic, Dialogue, Voiceover, Incidental, Ambient, Themes, Stings, Soundtrack, Parallel, Contrapuntal, (Non-)Synchronous.

34
Q

What is (Non) Diegetic sound?

A

Sound that (does not) exist(s) within the text. (This could be voiceovers or music player over the scene.)

35
Q

What is (Non-)Synchronous sound?

A

Sound that matches with the actions taking place in the scene. (Sound that occurs but the source of the sound cannot be seen within the scene.)

36
Q

What is Contrapuntal sound?

A

Sound that contrasts the scene. Happy music over a violent scene.

37
Q

What is Parallel sound?

A

Sound that complements the scene. Angry music over a violent scene.

38
Q

What is Ambient sound?

A

The normal sounds that would go on around the focus of the scene.

39
Q

When did Second-Wave Feminism occur>

A

Began in the early 1960’s.

40
Q

What was Second-Wave Feminism about?

A

Debates about sexuality, family, the workplace, reproductive rights and official legal inequalities. Drew attention to marital rape and domestic violence.

41
Q

When did Third-Wave Feminism occur?

A

Began in the early 1990’s and is still going on.

42
Q

What is Third-Wave Feminism about?

A

Making the female gender diverse. Abolishing gender role, expectations and stereotypes.

43
Q

What is Judith Butler famous for?

A

Queer Theory.

44
Q

What is the Queer Theory about?

A

It says that gender is fluid and shifts and changes in different contexts and different times. This means that a male isn’t strictly male and can present their identity as female.

45
Q

What is Galtung and Ruge famous for?

A

News Values Theory.

46
Q

What is meant by “Negativity”? (News Values)

A

Bad news is always more highly rated than Good news.

47
Q

What is meant by “Proximity”? (News Values)

A

News is rated higher in different countries depending on how close to that country it is and whether it involves that country.

48
Q

What is meant by “Recency”? (News Values)

A

Breaking News is highly rated.

49
Q

What is meant by “Continuation”? (News Values)

A

News is higher rated if it is likely to have a continuing impact on the reader.

50
Q

What is meant by “Elite”? (News Values)

A

News is higher rated if it is about a powerful person or country.

51
Q

What is meant by “Unexpected”? (News Values)

A

News is higher rated if it was unexpected by the reader.

52
Q

What is meant by “Size”? (News Values)

A

News is higher rated if the impact of the story is large.