Relationship Strategy

Question 1

Individual Alignment

The goal of our Relationship Strategy is to _____________________________________

Answer 1

Put the stakeholder experience at the heart of all that we do

Question 2

Question 1: What stakeholder groups does our team primarily impact, and how do we shape their experiences?

Question 3

Question 2: In what ways do you use empathy to understand our stakeholders’ needs and deliver better outcomes?

Question 4

Connecting to the Core Elements of Relationship Strategy

There are four core elements that guide how our Relationship Strategy works in practice. Depending on your role, you may feel a stronger connection to some of these elements than others.

Question 5

Demonstrating Who We Are and Our Values

We are mission-driven people with enduring ASPIRE values. We’re an organization with lasting financial strength, a long-term view and a mutual structure that aligns our interests with our customers.

Question 6

Creating Human-Centered Service Experiences

We provide a human-centered, memorable experience for the customer that builds confidence and trust with every interaction.

Question 7

Making the Professional Personal

We demonstrate genuine care and empathy for each customer and organization, building trust and loyalty.

Question 8

Providing Our Intellectual Value

We provide ideas and guidance that allow OneAmerica to align with, anticipate and meet the financial needs of our customers.

Question 9

Question 1: Which of the core elements of Relationship Strategy do you demonstrate the most in your work? How?

Question 10

Question 2: What effect does that have on our stakeholders? Can you think of a specific example?

Question 11

Question 3: Which of these core elements do you feel the least connected with in your day-to-day? What would help you embed it more deeply in the way that you work?

Question 12

Embracing Change

Activating our Relationship Strategy means embracing new ideas from the people who understand our stakeholders best

Question 13

Question 1: What are the biggest challenges our stakeholders currently face? What could we be doing to make their experiences better?

Question 14

Question 2: What support from leadership would help you improve the experience of our stakeholders?

Question 15

Question 3: If you had the power to change anything about how we currently interact with stakeholders, what would you do differently?