reading check 5 Flashcards
Which gender tends to show a stronger preference for boy-related toys?
boys
How do children’s preferences for gender-typical toys change with age?
they increase
Which factor was found to influence gender differences in children’s toy preferences, especially as children age?
socialization pressures
What qualities of toys have researchers used to identify them as gendered in studies of toy preferences?
the toys’ color, shape, and their ability to afford activities like motion or social role play
What were the findings related to children’s gender-specific preferences for dolls and vehicles in toy preference studies?
Boys strongly preferred vehicles over dolls, while girls showed a strong preference for dolls over vehicles.
How did marketing strategies aimed at girls influence their toy preferences, according to Elizabeth Sweet’s research?
Marketing emphasized nurturing and beauty roles, reinforcing passive activities.
According to Elizabeth Sweet’s research which toy category became more prominent for girls, reinforcing passive gender roles?
Dolls and princess toys
What was the primary argument presented by the you tube videos regarding the impact of toy marketing?
Toy marketing strongly reinforces traditional gender roles.
What cultural consequence is highlighted as a result of gendered toy marketing?
It creates a division in skill development based on gender.
How do toy companies market differently to boys and girls?
By promoting nurturing and beauty for girls and action for boys.