Reading 32: The 5 Competitive Forces That Shape Strategy Flashcards

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0
Q

describe why industry growth rate, technology and innovation, government, and complementary products and services are fleeting factors rather than forces shaping industry structure;

A

Are fleeting because:

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1
Q

Distinguish among the five competitive forces and explain how they drive industry profitability in the medium and long run

A
  1. Threat of new entrants
  2. Buyer power
  3. Supplier Power
  4. Rivalry of existing competitors
  5. Threat of Substitution
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2
Q

identify changes in industry structure, and forecast their effects on the industry’s profit potential;

A

:

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3
Q

explain how positioning a company, exploiting industry change, and shaping industry structure

A
  1. Positioning:
  2. Exploiting industry change
  3. Shaping industry structure
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