Rational consumer choice Flashcards
Preference ordering
A ranking of all possible consumption bundles in order of preference
Properties of preference orderings
- Completeness
- More-is-better
- Transitivity
- Convexity
- (Cardinal vs Ordinal Utility)
Completeness
A preference ordering is complete if it enables the consumer to rank all possible combinations of goods and services
More-is-better
More of a good is preferred to less of that good
Transitivity/Consistency
If you prefer bundle A to bundle B and bundle B to bundle C, you prefer bundle A to bundle C
Convexity
- Mixtures of goods are preferable to extremes
- The more more of a good a consumer has, the more willing he/she is to trade it for another good
Indifference curves
A set of bundles among which the consumer is indifferent
Indifference map
A representative sample of the set of a consumer’s indifference curves, used as a graphical summary of his/her preference ordering
Properties of indifference curves
- Infinite number
- Negative slope
- Convex in relation to the origin
- Cannot cross
- More utility the further from the origin
- Slope becomes less from left to right
Marginal rate of substitution (MRS)
- The rate at which the consumer is willing to exchange good Y for good X
- Equal to the absolute value of the slope of the indifference curve
- = Change in Y / Change in X
Diminishing marginal rate of substitution
- Consumers are more willing to give up a good they have a lot of, to obtain more of a good they have little of
- The MRS decreases as you have more of good X (from left to right)
Movement between 2 points on indifference curve
0= 〖MU〗_Y (∆Y)+ 〖MU〗_X (∆X) 〖- MU〗_Y (∆Y)= 〖MU〗_X (∆X) -∆Y/∆X= 〖MU〗_X/〖MU〗_Y -∆Y/∆X=MRS of Y for X MRS = 〖MU〗_X/〖MU〗_Y
Budget line
- The set of all bundles that exactly exhaust the consumer’s income at given prices. Also called the budget constraint
- Slope = reverse price ratio of the goods - relative price of X in terms of Y
- Change in price of one product changes the slope of the budget line
- Equal proportionate change in both products’ prices lead or change in income to parallel shift of the budget line
Composite good
In a choice between a good X and numerous other goods, the amount of money the consumer spends on those other goods
Best feasible bundle
- Highest utility level given the budget constraint
- Where the budget line is tangent to the indifference curve
- MUy/MUx = Change in X/Change in Y
- MUy/MUx = Py/Px
- MUy/Py = MUx/Px