Ratio Analysis Flashcards
what are some examples of benchmarks ratios can be compared to
prior year results
peers results
industry averages
how much can the ratios alone tell you about a company
about financial health
but indicates where needs further investigatioj
who are the users of ratios
users of financial statement same set
but certain ratios more useful for certain users
e.g. managers look at profitability ratios
lenders/borrowers look at liquidity ratios
investment analysts focus on investment ratios
what are the 3 categories of ratios
profitability ratios
liquidity and gearing ratios
investors ratios
what companies do investment ratios apply to
publicly listed companies
what do profitability ratios measure
how a company uses its assets to generate profitability
what is formula for gross profit margin
gross profit / revenue * 100 %
what does gross profit margin measure
how well our core operations are running
what could cause fluctuations in gross profit margin
change in what you charge
change in what you sell
possible incorrect inventory
change in costs
change in efficiency
what is the formula for operating profit margin
operating profit / revenue * 100%
what does operating profit margin measure
how we have controlled our overheads
what could cause fluctuations in operating profit margin
same as for gross profit margins, these effects will flow down
diminished control over operating costs
once off expenses e.g advertising campaigns, launching into new geographical area
what is the formula for return on capital employed
PBIT / (long term debt + equity) * 100%
what does return on capital employed measure
compares profit against the capital that was invested to make that profit
i.e. how efficiently they have been with their capital
why might there be fluctuations in ROCE
new assets not running at full capacity yet
older machines now have a reduced activity
what is the formula for return on equity
profit after tax and preference dividend / total equity * 100%
what does return on equity measure
potential return for ordinary shareholders
more relevant for shareholders as after tax and preference dividends = what they are entitled to
what could cause fluctuations in ROE
same as ROCE
gearing levels
tax impacts
what is the formula for asset turnover
revenue / capital employed
what does asset turnover measure
how well assets have worked to generate salesw
what is capital employed
equity and interest bearing debt
is it better to have a higher or lower asset turnover
higher
what could cause fluctuations in asset turnover
new assets bought late in year and no time for assets to generate any enhancement to profits
what is the difference between liquidity and gearing ratios
liquidity = ability to meet short term debts
gearing = ability to meet long term debts
what is the formula for current ratio
current assets / current liabilities
what does the current ratio measure
ability to pay current liabilities out of our current assets
what is the formula for quick ratio
(current assets - inventory) / current liabilities
why does quick ratio exclude inventories
inventories are the least liquid current asset
what could cause fluctuations in current or quick ratio
change in receivables or payables
seasonality
what is the target for current ratio
1.5 to 2 : 1
what is the problem with too low of a current ratio
cannot pay obligations
what is the problem with too high of a current ratio
storage and insurance cost for inventory, risk of it running obsolete
money could be invested and put to better use elsewhere