Ratio Analysis Flashcards
Horizontal Anyalsis
For one line item = across row
Absolute Change:
= Reported Amount Current period - Previous period
Relative change
= Absolute change / Previous period reported amount
Trend Analysis
Express line item relative to base year :
- Select a base year that is “typical”
- Assign value of 100
- All other years = relative as % of 100
Vertical Analysis
Compare line items in Fin stat. to base item
- P&L = % relative to sale or revenue
- FP = % relative to total assets
Profitability
Return on Equity (ROE)
Profit available to shareholders
————————————————– x 100
Average shareholders equity
= n %
Takes profit after tax
Equity includes reserves and retained profits
Profitability
Return on Assets (ROA)
EBIT
—————————– x 100 = n %
Average total assets
Profitability
Profit Margins ( Gross profit margin &EBIT profit margin)
Indicator of Mark up
Gross Profit
———————- x 100 = n %
Sales Revenue
Rate at which sales revenue generates EBIT
EBIT
——————– x 100 = n %
Sales revenue
Profitability
Expense ratio
Rate at which revenue is absorbed by a particular expense or cost centre
Selling & Marketing expenses
———————————————- x 100 = n %
Sales revenue
Profitability
Cash Flow to Sales Ratio
Rate at which sales revenue generates operating cash flows
Net operating cash flow
————————————– x 100 = n %
Sales revenue
Benchmarks: prior periods, similar firms, EBIT to sale ratio
Efficiency
Asset Turnover (ATO)
Sales Revenue
————————– x 100 = n %
Average Total Assets
Benchmarks: prior periods, similar firms
Link between Profitability & Efficiency
PM X ATO = ROA
Why is this useful?
- Calculate no. = u can go to these separate ratios and investigate the changes
- Compare firms
Efficiency
Inventory Turnover/ Day turnover
Measure of asset efficiency and how long one is held
Average inventory x 365
—————————————- = n days
Cost of sales
Benchmarks: prior periods, nature of good
Efficiency
Days Sales Outstanding
MAE avg no. days sales outstanding
Avg Trade receivables x 365
——————————————- = n days
Sales revenue
Benchmarks: prior periods, similar firms, credit terms
Effeciency
Days Purchases Outstanding
MAE avg no. days inventory purchases outstanding
Avg Trade payables x 365 -------------------------------------------- = n days (Cost of sales + net ^ inventory)
Benchmarks: prior periods, similar firms, credit terms
Liquidity
The ability of a firm to meet its debts, when they fall due =, is critical to their survival
- Entity must have sufficient working capital
to satisfy short term requirements and obligations
Liquidity
Current Ratio (or Working Capital Ratio)
Current assets
————————- = n:1 or n %
Current Liabilities
Too low: indicates potential problems meeting ST commitments
Too high: indicates inefficient use of assets
Benchmark: prior periods, similar firms, rule of thumb range b/w 1.5 to 2