Random Flashcards
people with skills and capabilities
Entrepreneurs
agents of economic change
Entrepreneurs
strategic process of innovation and new venture creation
Entrepreneurship
is both an art and science of converting business ideas into marketable products or services to improve the quality of living.
Entrepreneurship
refer to the important characteristics
Entrepreneurial competencies
This means habitually working diligently
Hardworking
in order to cope with all the risks of operating their own business
Self confidence
always stick on the plan
Discipline
gives full commitment and solid dedication
Commited
to stay in the business and in order to have an edge over the other competitors
Creative
You must put yourself in a position where you are responsible for the failure or success of your business
HAS THE INITIATIVE
must put yourself in a position where you are responsible for the failure or success of your business
HAS THE INITIATIVE
to generate profit or additional income
PROFIT-ORIENTED
This is generated by examining the goods and services sold in the community
Business idea
process of making a new product to be sold to the customers
Product development
These are luxuries, advantages and desires that every individual considers beyond necessity
Desires
This is the factor or consideration presented by a seller as the reason that one product or service is different from and better than that of the competition.
unique selling proposition
. In this stage, the needs of the target market are identified, reviewed and evaluated
Concepts of development
This is the introduction of new ideas to make the product and services more attractive and saleable to the target customers
Innovation
A managerial tool used to assess the environment and to gather important information that can be used for strategic planning
Swot analysis
marketing practice of creating name, symbol or design that identifies and differentiate a product from the other products.
Brandingg
