Quiz 3 Flashcards
Athenians’ politician/orator
any citizen was able to speak in front of 5,000 people, best speakers often dominated.
Daisy Girl political ad
President lyndon b johnson’s ad, only played once. Showed evocative power. Made democrats feel as Goldwater will start a nuclear war.
First televised presidential debates
Nixon and Kennedy, 1960. Those who heard the debate thought Nixon won, those who watched thought kennedy won. Showed the power of visual images
The Interplay of Influence, Jamieson and Campbell
Explained the interrelationship between news media, advertising, politics, the internet, government, and citizens/audience. Influence flows both ways (government and people)
Morley Winograd and Michael Hais
Argued millennials (born after 93) will reshape the face American politics by interactive media, which establish networks that bypass traditional media sources.
Political campaigns and impression management
Short duration, communicate candidates positions, multiple channels of communication, professional staff, verbal and nonverbal communication
Political communication definition
combination of the art of speaking and political science.
Aristotle and Legal communication
Dedicated to accusation and defense of wrongdoing, its agents, and its victims. Three points: motives for wrong doing, state of mind when they do it, kind of person who is wrong and their situations.
Abilities Aristotle says are needed for legal communication
Combination of sophia (wisdom) and logos (speech, argument, reasoning)
Jurors as decision makers
Only remember 50% of facts accurately, 30% of judge’s instructions. Storyline already formulated before deliberations.
Linz, Penrod, and McDonald
great an attorney’s trial experience, greater their misperception regarding how they affected jurors in their opening statement.
Ogborn’s MOPS
People retain information better when there is a story involved, attorneys should attempt to elicit those MOPs to persuade jurors.
Voir dire
jury selection process where witness swears to answer truthfully about ability to serve on a jury
A City upon a Hill
Taken from Jesus’ sermon on the mount, New England puritans the frontier as a society transformed according to christian ethics.
Apocalyptic rhetoric
deals with end things: death, resurrection, immortality, and judgment day.