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Communications 231 > Quiz #2 Chapter 25 > Flashcards

Quiz #2 Chapter 25 Flashcards

1
Q

Rhetorical proofs

A

Persuasive appeals

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2
Q

Syllogism

A

Argument consisting of: (1) General case (2) Specific case (3) Conclusion

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3
Q

Hasty overgeneralization

A

An attempt to support a claim by asserting that a particular piece of evidence is true for all individuals or conditions concerned

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4
Q

Enthymeme

A

Syllogism presented as a probability rather than as an absolute. Either general case or specific case

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5
Q

Pathos

A

Appealing to listeners’ emotions

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6
Q

ELM

A

Elaboration likelihood model of persuasion

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Communications 231 (8 decks)

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